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Destinations

  • Destination Reports

    Destination Reports provide hotel performance data on your chosen segments to effectively track selected destinations worldwide.
  • Compression

    Compression studies display the “tipping point” at which time occupancy spills from one region of your destination to another, display economic “lift” from events, and exhibit the value of CVB/DMO bookings.
  • Market Forecast

    Hotel Market Forecasts are the ultimate resource to project future performance of your market’s key metrics.
  • U.S. and Chain Scale Forecast

    The U.S and Chain Scale Forecast includes quarterly (8 quarters) and annual (5 years) forecast data for the total U.S. and each of the seven chain-scale segments.
  • DataCast

    Whether you’re budgeting, appraising, assessing risk, or underwriting a transaction, this report will give you the guidance to make the most informed decision on future performance.
  • DestinationMAP

    DestinationMAP (Meetings Assessment Program), formerly METROPOLL, is a comprehensive syndicated study of the North American meeting market, conducted among a cross-section of major meeting planners.
  • Custom DestinationMAP

    Custom DestinationMAP is an individually tailored study available to destinations of all sizes which provides a framework by which a destination can survey its own clients and prospects in order to understand its image position, strengths, and opportunities in the meetings and conventions market.
  • Custom Forecast

    Custom Forecasts employ hands-on analysis to illustrate the future performance of your market's key metrics.
  • Trend Reports

    Trend Reports display monthly performance data including occupancy, ADR, RevPAR, supply, demand and revenue.
  • Pipeline Reports

    Pipeline reports give you an overview of historic supply and projected supply growth for markets around the world.
  • Census Database

    The Census Database contains records of more than 161,000 hotels and 15 million rooms worldwide. The Census Database includes key property information and the amenities that each hotel offers. The output can be customized to suit your needs.
  • Directory of Hotel & Lodging Companies

    The Directory of Hotel & Lodging Companies utilizes the Census Database to provide the most complete worldwide listing of hotel and lodging companies.
  • Hotel Investment Almanac

    Combining STR’s in-house databases of real estate transactions, pipeline, and development costs, this comprehensive reference guide contains data and analysis to evaluate projects and determine potential risks and opportunities.
  • HOST Almanac

    A comprehensive set of annual and custom reports based on revenue and expense data from over 5,200 U.S. hotel operating statements.
  • Host Program

    A comprehensive set of annual and custom reports based on revenue and expense data from over 5,200 U.S. hotel operating statements.
  • ROI Model

    Comprehensive and customizable models that allow you to input your project assumptions and quickly understand potential returns.
  • Custom Dashboard

    Consolidate all vital decision-making data into one platform with infinite display options.
  • Hotel Reviews

    Hotel Reviews provide a ‘high-level’ overview of key markets in major regions as well as enable you to go into more detail by sub-regions or countries.
  • Market Outlook Tool Kit

    Gain crucial insight and determine what your challenges will be before you make your next move with STR’s Market Outlook Tool Kits, which include a Market Pipeline, Standard Trend and your choice of Market Forecast or DataCast.
  • Events Database

    The Events Database is a compiled listing of major U.S. events and hotel performance data for 2015. Updated annually, this dataset includes detailed information on events over a two-year period with a minimum estimated attendance of 40,000.
  • Global Hotel Study

    STR has undertaken its first ever global year-end review of the hotel industry. The report includes regional overviews, ranking which markets had the strongest and weakest performances in 2016, and also includes analysis on how supply growth is impacting performance. These insights should be highly valuable for investors, developers, operators and anyone with a vested interest in the industry. Regional Reports are also available.
  • School Break Report

    By compiling over 1,500 educational establishments’ key calendar dates into one easy-to-read report, STR has developed a way for you to quickly view and prepare for future leisure demand.
  • Hotel Data Conference Presentations

    The Hotel Data Conference, held in Nashville each year, brings together industry experts with a specific interest in crunching data. If you missed the 2016 conference, you can purchase the presentations here.