Anticipate hotel demand patterns, identify which event types generate the highest ROI, and adjust your marketing strategies accordingly. With hotel performance intelligence from 53 markets and a preview of next year’s dates, this report helps you quantify the impact of these major business catalysts.

Features

• Index covering event name, dates and type as well as estimated attendance
• Market-specific performance data, including occupancy, ADR and RevPAR with year-over-year percentage changes.