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Below are the latest press releases from STR. Please select a headline to read the full article. To see the complete archive of press releases, please click here.  For all other news on the hotel industry please go to


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    5 things to know: 28 March 2017

    From the desks of the Hotel News Now editorial staff:

    • US, foreign airlines saw record passenger volume in 2016
    • Cyclone Debbie makes landfall in northeast Australia
    • Design, experience and employees key to La Quinta’s growth
    • Florida officials continue efforts to eradicate Zika
    • Tel Aviv hosts pop-up lifeguard stand hotel

    La Quinta pins growth on design, experience, employees

    La Quinta Holdings is repositioning its properties upwards through the proliferation of the new Del Sol design for its hotels and improved amenities, but company officials expect long-term growth to come from improved guest experience and employee engagement.

    5 things to know about hotels and the US economy

    Aran Ryan of Tourism Economics explained to attendees at the Hunter Hotel Investment Conference the opportunities, challenges and uncertainties they’re likely to face in 2017 and beyond. 

    How currency, policy could affect inbound travel to US

    The U.S. Travel Association recently laid out how the strong U.S. dollar and a perception of the country as being unwelcoming in light of recent policy changes could likely have a chilling effect on inbound international travel.

    US hotel transactions list

    Updates to this list include: two Fort Collins properties; an Atlanta sale; two Vermont purchases; and more. 

    5 things to know: 27 March 2017

    From the desks of the Hotel News Now editorial staff:

    • Travel executives worry about ‘lost decade’
    • New Orleans hits pre-Katrina tourism records
    • Hunter: Let the good times continue to roll
    • German company furthers US hotel acquisitions
    • Wyndham expands partnership with Zeus International

    CEOs talk brand proliferation, relevancy, supply

    U.S. hotel CEOs shared their thoughts on the growing number of brands, the future of consolidation activity and supply growth concerns during this year’s Hunter Hotel Investment Conference.

    The race is on between me and Airbnb

    Management companies seeking to help hosts of collaborative consumption hospitality services such as Airbnb are increasing, and I cannot get away from them even when out for a training run.

    5 things to know: 24 March 2017

    From the desks of the Hotel News Now editorial staff:

    • US visa screening to tighten
    • YouTube at center of online ad uproar
    • The latest in Chinese investment in hotels
    • Viceroy outlines segmentation strategy
    • A boutique hotel with a frontier spirit

    Chinese capital’s growing impact on Western hotels

    Chinese investment in the Western hotel industry has been building steadily since 2011. This timeline has been updated to include the latest decisions from HNA Tourism Group, speculation on Fosun's next move and more.

    Can a hotel be too digital to fail?

    Sales and marketing strategies need to embrace technology while remaining true to the power of personal engagement and face-to-face interactions.

    5 things to know: 23 March 2017

    From the desks of the Hotel News Now editorial staff:

    • London rocked by terror attack
    • Danziger on how Trump Organization works post-election
    • Hoteliers take a swing at cycle predictions at Hunter
    • Occupancy down, rates up for US hotels
    • Economists surprised as jobless claims tick up