HENDERSONVILLE, Tennessee—The U.S. hotel industry reported lower performance from the month prior, according to September 2021 data from STR.
September 2021 (percentage change from September 2019):
- Occupancy: 61.6% (-8.2%)
- Average daily rate (ADR): US$133.11 (+1.0%)
- Revenue per available room (RevPAR): US$82.04 (-7.3%)
Among the Top 25 Markets, Denver experienced the highest occupancy level (71.4%), which was still down 12.0% from the market’s 2019 benchmark.
None of the Top 25 Markets saw an occupancy increase over 2019.
Markets with the lowest occupancy for the month included Orlando (49.2%) and Minneapolis (50.5%).
Oahu Island reported the steepest decline in occupancy when compared with 2019 (-39.0 % to 51.8%).
Overall, the Top 25 Markets showed lower occupancy but higher ADR than all other markets.
A note to editors: All references to STR data and analysis should cite “STR” as the source. Please refrain from citing “STR, Inc.” “Smith Travel Research” or “STR Global” in sourcing.
Additional Performance Data
STR’s world-leading hotel performance sample comprises 70,000 hotels and 9.3 million hotel rooms around the globe. Please refer to the contacts listed below for additional data requests.
About STR
STR provides premium data benchmarking, analytics and marketplace insights for the global hospitality industry. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.
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