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Performance Data

Our services go beyond the numbers. We deliver the solutions that empower businesses to make informed decisions today while building advanced strategies for tomorrow.
Find out more about our STAR program.

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Competitive Benchmarking

Comprehensive marketplace insights that equip you to capitalize on business opportunities.

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dSTAR

Analyze your hotel’s performance against its competition and manage all of your data solutions in one digital platform.
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Hotel Survey

Hotel Survey

Benchmark your property’s performance against the local marketplace.
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Forward Star

Forward STAR

Real occupancy-on-the-books data benchmarking and insights that empower you today to win tomorrow.
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F&B STAR

F&B STAR

Benchmark your property’s food and beverage performance.
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Bandwidth

Bandwidth

Understand the details of your property’s performance against its competitive set.
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RevPar Positioning Matrix (RPM)

RevPar Positioning Matrix (RPM)

Visualize the components of your RevPAR position within your competitive set.
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Pulse

Pulse

Identify revenue opportunities and compare your performance velocity against the competition.
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Corporate Reports

Corporate Reports

Track your entire portfolio’s performance in one deliverable.
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Casino STAR

Casino STAR

Benchmark your casino property’s performance via an interactive digital platform.
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Competitive Set Consulting

Competitive Set Consulting

Receive expert analysis and advice to build your best competitive set.
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Industry Trends

The world’s largest, most accurate hotel performance database. Fully customizable for the insights you need, when you need them.

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Trend Report
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Trend Report

Monthly and yearly performance outline for specific areas or a custom set of hotels.
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Hotel Reviews

Hotel Reviews

Wide-ranging performance overview of the key markets and regions around the globe.
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Profit & Loss Reports

A full, transparent picture of your revenue and expense streams to help you raise the bottom line.

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HOST Almanac

2020 HOST Almanac

STR’s annual in-depth overview of profitability and expense trends for the U.S. hotel industry.
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U.S. Monthly P&L Review

A monthly overview of hotel profitability within the U.S. hotel industry.
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Custom Profit & Loss

Custom P&L Report

Gain customized profitability insights on the relevant revenue and expense data in your market.
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Hotel Profitability Study

Hotel Profitability Study

Understand regional hotel profitability trends through this annual report.
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Profitability Spectrum

Profitability Spectrum

Understand profitability by existing hotel product types and gain insights for your new development.
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Comparative P&L Report

Comparative P&L Report

Benchmark your P&L statement against competition in markets and regions of interest.
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Profitability Scorecard

Profitability Scorecard

Grade your hotel’s profitability in comparison with similar hotels in your market or region.
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Competitive Set Consulting

Competitive Set Consulting

Receive expert analysis and advice to build your best competitive set.
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Portfolio Profit & Loss

P&L Consulting

Custom profit and loss data analysis from our profitability experts.
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Portfolio Profit and Loss Report

Portfolio P&L Report

Gain expert profit & loss insights for your portfolio and its individual hotels.
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Data Solutions

  • Performance Data
  • Consulting Services
  • Supply & Development
  • Research
  • Training

Industries we serve

  • Hotels
  • Other Accommodations
  • Tourism

Data Insights

  • Data Insights Blog
  • Glossary
  • FAQ
  • Documents
  • Case Studies
  • Whitepapers

Who is STR

  • About STR
  • Meet The Team
  • Careers
  • Events
  • Speaker Request

Contact

  • Contact STR
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  • Media
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