How do I submit data during closures?
Holiday closures (voluntary closures of less than 1 month) Data should be submitted via the STR website, with full available rooms, zero rooms sold and zero revenue. Seasonal closures (annual closure for one month or longer) Data does not need to be submitted for se...
What different booking statuses should be included in our Forward STAR data?
There are a multitude of terminologies which are often used within the industry, such as definite, confirmed, tentative, optional, prospective, etc. These terminologies are often used and interpreted in different ways. Ultimately, it will depend on both your system c...
I am missing Comp Set data, can you tell me which hotel has not provided data?
No, STR reports aggregated data only. We do not release individual hotel, brand or company-specific data.
What types of closures does STR record?
STR reports four types of closures: Under construction Under renovation Partial month/temporary closure Seasonal closure
Directions for Custom Trends
Directions for Custom Trends For a Standard 6-year Trend (data starts in 2012): Login and purchase a Standard (6-year) Trend and receive 2 additional years of data. Please note: Your shopping cart will still show 6 years. Our Trends team will add the additional t...
How does STR collect data?
On a daily, weekly and monthly basis, STR processes performance data from hotels all around the world. This data is submitted straight from the source: chain headquarters, management companies, owners and directly from independent hotels. The data is checked for accu...
(O) What does this mean for non-data providers (destinations, investors, developers, etc.)?
We are currently serving non-Benchmark clients through a combination of STR legacy reports and the CoStar product. CoStar will be the single solution of the future for this client type with more hospitality functionality being developed in the product. This will prov...
Can I access individual hotel data?
Only an authorized representative of an individual hotel, brand or parent company can access the data of those respective entities. We take every precaution to maintain data confidentiality, and strict controls are maintained along each step of the process to ensure ...
What data does STR collect from hotels?
We collect rooms available, rooms sold and net room revenue on a monthly, weekly and daily basis. We also collect data broken down by source of business (transient, group and contract) and source of revenue (room, F&B and other). On an annual basis, we process pr...