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Will spike in COVID-19 cases foil Spain’s summer improvement?

The lifting of travel restrictions and lockdown measures have provided an additional flow of guests for Spain’s reopening hotels. Increasing from low points in the single digits, Spain’s occupancy level reached a high of 45% on 11 July thanks to domestic and some international leisure demand.

However, restrictions have been reimplemented in response to rising COVID-19 caseloads in Spain, leading to minor occupancy dips in the country over the past week. That raises the question: how will the remainder of the summer season play out for Spain’s hotels?

Last-minute cancellations on the rise

Last-minute cancellations in Spain increased after new isolation rules were announced by six European countries. Canary and Balearic Islands short-term cancellations continue to be prevalent through August, usually one of the market’s strongest months. As a result, pickup for the next 83 days (as of 3 August) sat mostly below 0%.

At the same time, pickup remained positive in Barcelona and Madrid but fell off for the rest of 2020 due to continued uncertainty and increased capacity allowing for shorter booking times.

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 Spain blog post - Last-minute cancellations

Occupancy on the book

Although cancellations in the Spanish Islands continue to be prevalent in August, occupancy on the books in the Canary and Balearic Islands are still ahead of Madid and Barcelona.

Canary Islands occupancy on the books (as of 3 August) sat as high as 34% on 21-22 August (Friday and Saturday) in addition to a level of 12% on 2-3 October.

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Spain blog post - Islands are still ahead of cities in occupancy

Occupancy-on-the-books intelligence will help pinpoint recovery and provide much-needed context. Those insights can be accessed for free when you submit your data. If you are interested, please email sales@str.com.

For further insights into COVID-19’s impact on global hotel performance, visit our content hub.