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Competitive Benchmarking

Gain a comprehensive picture of your business’ performance in the context of the marketplace.
Competitive benchmarking enables you to analyze a customized set of competitors, empowering you to make the right decisions to drive your business forward.
 

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dStar Icon

dSTAR

Analyze your hotel’s performance against its competition and manage all of your data solutions in one digital platform.
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Bandwidth

Bandwidth

Understand the details of your property’s performance against its competitive set.
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RevPar Positioning Matrix (RPM)

RevPar Positioning Matrix (RPM)

Visualize the components of your RevPAR position within your competitive set.
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Pulse

Pulse

Identify revenue opportunities and compare your performance velocity against the competition.
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Casino STAR

Casino STAR

Benchmark your casino property’s performance via an interactive digital platform.
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Competitive Set Consulting

Competitive Set Consulting

Receive expert analysis and advice to build your best competitive set.
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Corporate Reports

Corporate Reports

Track your entire portfolio’s performance in one deliverable.
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F&B STAR

F&B STAR

Benchmark your property’s food and beverage performance.
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Forward Star

Forward STAR

Real occupancy-on-the-books data benchmarking and insights that empower you today to win tomorrow.
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Hotel Survey

Hotel Survey

Benchmark your property’s performance against the local marketplace.

Data Solutions

  • Performance Data
  • Consulting Services
  • Supply & Development
  • Research
  • Training

Industries we serve

  • Hotels
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  • Tourism

Data Insights

  • Data Insights Blog
  • Glossary
  • FAQ
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  • Whitepapers

Who is STR

  • About STR
  • Meet The Team
  • Careers
  • Events
  • Speaker Request

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