HENDERSONVILLE, Tennessee, and MILWAUKEE—The Baird/STR Hotel Stock Index rose 6.8% in February to 4,684. Year to date through the first two months of 2019, the index was up 15.1%.
“Hotel stocks continued their rebound in February in conjunction with further improvement in broader market sentiment,” said Michael Bellisario, senior hotel research analyst and VP at Baird. “The hotel REITs and the hotel brands posted gains of 3.9% and 8.3%, respectively, and both sub-indices outperformed their benchmarks. With a more stable industry backdrop following some weakness experienced in January and companies’ full-year 2019 guidance ranges in place, investors’ focus has shifted more toward balancing growth outlooks and current valuations.”
“We’ve now seen two straight months with investor sentiment on an upward trajectory even as hotel performance growth remains slow,” said Amanda Hite, STR’s president and CEO. “It will be interesting to see if investors remain bullish on hotel stocks with continued flat occupancy and subdued rate growth moving forward. We also continue to monitor the number of open positions in ‘accommodations and food service’ as published by the Bureau of Labor Statistics—that number is at roughly 1 million and growing. This will put upward pressure on wage and labor costs, which, coupled with stunted ADR growth, will impact profitability.”
The increase in the Baird/STR Hotel Stock Index surpassed the S&P 500 (+3.0%) and the MSCI US REIT Index (+0.4%).
The Hotel Brand sub-index jumped 8.3% from January to 7,036, while the Hotel REIT sub-index increased 3.9% to 1,624.
About the Baird/STR Hotel Stock Index and Sub-Indices
The Baird/STR Hotel Stock Index was set to equal 1,000 on 1 January 2000. Last cycle, the Index peaked at 3,178 on 5 July 2007. The Index’s low point occurred on 6 March 2009 when it dropped to 573.
The Hotel Brand sub-index was set to equal 1,000 on 1 January 2000. Last cycle, the sub-index peaked at 3,407 on 5 July 2007. The sub-index’s low point occurred on 6 March 2009 when it dropped to 722.
The Hotel REIT sub-index was set to equal 1,000 on 1 January 2000. Last cycle, the sub-index peaked at 2,555 on 2 February 2007. The sub-index’s low point occurred on 5 March 2009 when it dropped to 298.
The Baird/STR Hotel Stock Index and sub-indices are available exclusively on www.HotelNewsNow.com. The indices are cobranded and were created by Robert W. Baird & Co. (Baird) and STR. The market-cap-weighted, price-only indices comprise 20 of the largest market-capitalization hotel companies publicly traded on a U.S. exchange and attempt to characterize the performance of hotel stocks. The Index and sub-indices are maintained by Baird and hosted on Hotel News Now, are not actively managed, and no direct investment can be made in them.
As of 28 February 2019, the companies that comprised the Baird/STR Hotel Stock Index included: Apple Hospitality REIT, Chatham Lodging Trust, Chesapeake Lodging Trust, Choice Hotels International, DiamondRock Hospitality Company, Extended Stay America, Hilton Inc., Hospitality Properties Trust, Host Hotels & Resorts, Hyatt Hotels, InterContinental Hotels Group, Marriott International, Park Hotels & Resorts, Inc., Pebblebrook Hotel Trust, RLJ Lodging Trust, Ryman Hospitality Properties, Summit Hotel Properties, Sunstone Hotel Investors, Wyndham Hotels & Resorts, and Xenia Hotels & Resorts.
This communication is not a call to action to engage in a securities transaction and has not been individually tailored to a specific client or targeted group of clients. Research reports on the companies identified in this communication are provided by Robert W. Baird & Co. Incorporated, and are available to clients through their Baird Financial Advisor. This communication does not provide recipients with information or advice that is sufficient on which to base an investment decision. This communication does not take into account the specific investment objectives, financial situation or need of any particular client and may not be suitable for all types of investors. Recipients should consider the contents of this communication as a single factor in making an investment decision. Additional fundamental and other analyses would be required to make an investment decision about any individual security identified in this release.
About Baird
Celebrating its 100th anniversary in 2019, Baird is an employee-owned, international wealth management, asset management, investment banking/capital markets, and private equity firm with offices in the United States, Europe and Asia. Baird has approximately 3,500 associates serving the needs of individual, corporate, institutional and municipal clients and more than $208 billion in client assets as of Dec. 31, 2018. Committed to being a great workplace, Baird ranked No. 12 on FORTUNE’s 2018 100 Best Companies to Work For list. Baird is the marketing name of Baird Financial Group. Baird’s principal operating subsidiaries are Robert W. Baird & Co. Incorporated in the United States and Robert W. Baird Group Ltd. in Europe. Baird also has an operating subsidiary in Asia supporting Baird’s investment banking and private equity operations. For more information, please visit Baird’s website at www.rwbaird.com.
About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. For more information, please visit str.com.
Media Contacts:
Nick Minerd
STR – Communications Director
nminerd@str.com
+1 (615) 824-8664 ext. 3305
Ashley Bakke
Baird Public Relations
publicrelations@rwbaird.com
+1 (414) 765-7250
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