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STR, HNN launch “Hotel Data Conference: Global Edition”

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HENDERSONVILLE, Tennessee—After 12 years of delivering the Hotel Data Conference in the U.S., STR and Hotel News Now are expanding their flagship event to the rest of the world with the launch of “Hotel Data Conference: Global Edition” on 25 March 2021.

The event will be held virtually with 12 straight hours of live, data-driven presentations and panels, kicking off in the Asia Pacific region then “following the sun” with stops in the Middle East, Europe and Central/South America before closing in North America. Attendees also will be able to access a library of pre-recorded content for on-demand viewing.

“Building on the foundation of our annual event in Nashville, we are excited to launch this virtual conference at a time when the industry’s need for valuable data is at its highest,” said Patrick Mayock, an STR VP and co-lead of the HDC Planning Committee. “Underpinned by STR’s unparalleled global sample, this conference will feature never-before-seen analyses and performance overviews to help hoteliers navigate recovery from the global pandemic.”

Registration for the global event will open in the coming weeks. Interested sponsors should contact

The U.S. edition of the Hotel Data Conference is set for 11-13 August 2021 at the Omni Nashville. That event will be open to both in-person attendees as well as virtual attendance via live stream. The event was held virtually in August 2020 due to COVID-19.

About the Hotel Data Conference
The Hotel Data Conference is a gathering of industry executives with a specific interest in crunching data to improve the performance of their hotels and/or hotel companies. The conference content is designed to appeal to brand executives, hotel owners, developers, operators, revenue management specialists and pricing analysts. For more information, please visit

About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit and

About Hotel News Now
Hotel News Now is the definitive online news resource for hotel owners, operators, developers and all other parties interested in the global hotel industry. Our experienced editorial team provides breaking news coverage, how-to resources, trends and in-depth analysis that leverages our access to hotel performance benchmarking data from parent company STR. For more information, visit

Media Contacts:
Nick Minerd
Senior Director, Communications
+1 615-824-8664 ext. 3305

Haley Luther
Communications Coordinator
+1 615-824-8664 ext. 3500