STR, TE lift U.S. ADR and RevPAR forecast; profit growth to be limited
STR and Tourism Economics upgraded the 2023 U.S. hotel forecast just presented at the 45th Annual NYU International Hospitality Industry Investment Conference. While top-line performance advances, growing operating expenses are projected to limit profit growth over t...
STR: Expo 2020 drove Dubai hotel occupancy above 90% for the first time since 2007
Driven by the final weeks of Expo 2020, Dubai’s hotel industry reported its first month of 90% or better occupancy since 2007, according to preliminary March 2022 data from STR.
I would like to question some of my report's information, what should I do?
If you are a branded hotel, please contact your chain or management company representative. Independent hotels should contact us directly.
How does STR collect data?
On a daily, weekly and monthly basis, STR processes performance data from hotels all around the world. This data is submitted straight from the source: chain headquarters, management companies, owners and directly from independent hotels. The data is checked for accu...
(F) What are the different license types for the product and who should receive them?
Superuser – This license is provided to company administrators who will manage functionality. These users are able to grant themselves a Benchmarking license for full access to product. Benchmarking – This license provides full access to product, including all STAR ...
Should I include my allotted rooms when reporting Rooms Booked to STR?
Allotments which have been negotiated with any vendor (i.e. Hotelbeds, Jac Travel) do not need to be included in your Forward STAR data. Once an allotment has been booked through a reservation and is being deducted from your inventory, then it should be included. ...
(E) How long will STR legacy reports continue?
Until you have been upgraded to CoStar, there is no timeline for a change with the reports you receive. Once you are in the new product, there will be a 30-day overlap period when STAR, Bandwidth, RPM, etc. are still delivered as legacy reports. Corporate Reports, Da...
(C) Are training resources available?
All training is automated throughout the software. Users have confirmed the ease of use, helpful nature of guides and tutorials, and an overwhelmingly positive product experience. In addition to product demos with your STR representative, we also recommend our webina...
(N) Is the STAR Report going away?
No. The STAR Report and Competitive Sets remain a staple of our offering. We have just moved that functionality into the more secure and interactive setting that is the CoStar product. STAR Reports are available for download within the Benchmark feature of CoStar. ...
How do I access the STR Client Site and STR Central?
If you are still using legacy STR reports or entering your data through the Client Portal, please visit central.str.com and enter your STR credentials. If you are a CoStar subscriber, log in here.
(O) What does this mean for non-data providers (destinations, investors, developers, etc.)?
We are currently serving non-Benchmark clients through a combination of STR legacy reports and the CoStar product. CoStar will be the single solution of the future for this client type with more hospitality functionality being developed in the product. This will prov...
(G) What if I am in a country where the full CoStar product is not yet available?
You will continue to be priced solely on the value of the Benchmark feature.