Search Results

Like the rest of the world, we continue to closely follow the situation around the outbreak of novel coronavirus (2019-nCoV).

Understanding Destination Reports - 6 May

This summary includes the following: Australia Summary State and Territory Summaries Capital City Regions Data Tourism Regions Data.

Regardless of how the hotel industry benchmarks performance, the end goal is always maximum profitability. Like all other elements of industry benchmarking, there are data sets and reports designed specifically to measure the success of that goal.

To date, our sample shows 1,867 hotel closures in Mainland China. These 1,867 hotels were marked as Closed (with ‘Temporary/Renovation Closed’ status) from 1 February 2020 with an anticipated re-opening date where available.

Through its strong, ongoing partnership with the Independent Hotel Show, STR is pleased to provide this special report. Read now for insights into Independent vs. Branded hotel performance indicators in the UK, customer segmentation, forward bookings and forecasts.  ...

Knowing how to use each part of your STR report will bolster your ability to benchmark your performance and make better business decisions. In our latest blog post, we take a look at the numerous ways that you can measure your property’s success.

Continuing this educational series on STR reports, we show the importance of taking a step back and expanding your knowledge of the market as an added tool for understanding the operating conditions around your properties.

The 2019-20 School Break Report from STR shows notable shifts in school calendar dates and subsequent periods of high hotel leisure demand, with weather and variability across school districts playing a role in peak family vacation periods.

Independently owned and operated properties that typically include breakfast in the room rates, 20 rooms or fewer and a resident/owner innkeeper.

Comprehensive set of monthly, annual and custom reports based on revenue and expense data from hotel operating statements. These reports consist of hotel revenue and expenses broken down by departments including rooms, food and beverage, marketing, utilities and main...