Adele tour brings hotel business boom for Australia & New Zealand
Maui remains top hotel market despite slow recovery after fires
A year after a series of tragic fires in Maui, topline hotel performance remains below 2023 levels due to slower recovery, but the island maintains higher levels compared to other U.S. markets.
The role of profitability data in a comprehensive hotel benchmarking experience
Access superior hotel benchmarking with our detailed guide to hotel profitability. Discover how consistent financial information can drive smarter decisions, improve revenue, and drive operational efficiencies.
The role of total revenue management in a hotel profitability strategy
The global hotel industry is firmly positioned in an era of normalized growth levels. That means to achieve greater profits, hotel owners and operators need to explore every possible revenue stream while also working to manage expenses.
Taylor Swift impact grows to $208M in U.S. hotel room revenue
Best believe U.S. hotels were still “bejeweled” when Swift came to town, as concert dates after our previous update (June through early August) increased the tour impact to $208 million in additional U.S. hotel room revenue.
A look at Mainland China’s hotel performance during the May Day period
The hotel occupancy rate index in Mainland China during this year's holiday was not as impactful compared to both 2019 and 2023.
RNC and DNC: How political conventions impact host market hotel performance
This summer quadrennial tradition consistently results in an oversized performance boost to host markets’ hotel performance on a scale that might be fairly compared to a “Super Bowl” of politics.
Most global hotel markets maintain recovery pace; Singapore joins recovery leaders
A new edition of STR’s global bubble charts shows more recovery progress overall as well as Singapore becoming the first Asian country in 2022 to rank among the top countries in revenue per available room (RevPAR)
Failte Ireland: 2022 Hotel Survey with a focus on STR’s Forward STAR
In this case study, we examine the 6 Nations rugby tournament, and the positive trends which can be observed in the destination over the period leading up to the games.
Hotel performance recovery in China: A temporary setback due to Qing Ming
Although Qing Ming (aka, Tomb-Sweeping Day) halted growth recovery during the first week of April, China's hotels had a strong Q1 and are expected to strengthen even more during the rest of April and throughout this year.
As hotel group demand recovers, what types of meetings are returning?
As hotel group demand recovers, what types of meetings are welcoming that demand? Insights from meeting planners show similar thinking to that of pandemic-era leisure travelers. Read more.
COVID-19 webinar summary: 5 key points on Benelux hotel performance, 3 December
On 3 December, we analyzed hotel performance in Belgium, the Netherlands, and Luxembourg amid the COVID-19 pandemic. Read our summary with five key points here.