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The country or nation where a physical property is located.

In the U.S., a county is a geographic subdivision of a state (or federal territory).

Comparison of daily performance by actual calendar date (1st of January this year vs. 1st of January last year).

The Day-of-Week Revenue Opportunity measures the revenue gap, if any, for each day of the week between your property and the relative performance of the highest-performing property in your comp set.

The Day-of-Week RevPAR on a Pulse Report details your property's average day-of-week RevPAR (e.g. Monday) versus the average for your primary comp set. Please note that the aggregate competitive set data excludes your property, so the results may be different than sh...

Comparison of daily performance by day of week (Monday this year vs. Monday last year).

The number of rooms sold in a specified time period (excludes complimentary rooms). Refer to Data Reporting Guidelines for more specific application. See: Rooms Sold (Room Demand).  

Property that appeals to leisure travelers, typically located in resort markets, and considered a destination in and of themselves with extensive amenity offerings. These properties are typically larger and full-service.  

 A company that prepares a site and builds for commercial use as a lodging facility.

The value of one currency for the purpose of one conversion to another. For STR reporting purposes, this is the factor used to convert U.S. dollar revenue to local currency and vice versa. STR obtains exchange rate data from Oanda.com.  Monthly data uses the rat...

Properties typically focused on attracting guests for extended periods. These properties quote weekly rates. The typical length of stay average for guests is four to seven nights.

A metric that assumes an even distribution of supply, demand and revenue among all properties in a selected group. An index of 100 indicates a property has achieved its fair share.  For example, if a subject hotel’s ADR is $50, and the ADR of its competitive set...