Video: U.S. Performance Results for October 2020
U.S. Performance Results for October 2020 and forecast for 2020/2021
Tales from Turkey: ADR conundrum in 2020
Turkey’s hotel average daily rate (ADR) has grown exponentially in recent months despite the global pandemic depressing rates most everywhere else in the world.
Video: U.S. performance results for year-end 2020
U.S. performance results for year-end 2020
Video: Canada performance results for year-end 2020
Canada performance results for year-end 2020
Video: U.S. performance results for November 2020
U.S. Performance Results for November 2020
UEFA Euro 2020 impact on hotel performance
London posted its highest ADR of 2021 the night before England faced Italy in the UEFA Euro final. That and more in this piece on the tournament’s impact on host market hotel performance.
Australian Accommodation Monitor Summary – Financial-year performance: 2020-2021
The following financial year performance data illustrates the multitude of factors that accommodation operators experienced over the last 12 months, including recovery from the initial COVID-19 lockdowns, circuit breaker lockdowns, recovery from the summer bushfires ...
COVID-19 Impact on Monthly Benchmarking
COVID-19 impact on STR monthly benchmarking COVID-19 has altered the way industries are operating around the world. The data community, and STR, ar Translated Versions: Spanish | Portuguese (Brazil) | Japanese | Portuguese
Evolution in benchmarking: Composite Comp Sets
In October 2020, STR launched the Composite Comp Set, an evolution of competitive set benchmarking that will provide hotel industry stakeholders more flexibility and control in an ever-evolving global marketplace.
The Next Normal: Hotel Benchmarking Post-Pandemic
After record-breaking disruptions to the global hotel industry, traditional year-over-year comparisons are far less actionable when benchmarking hotel performance data. During the Hotel Data Conference: Global Edition, we discussed how to benchmark most effectively a...
Japan hotel performance beginning to blossom
In Japan, the cherry blossom is in full bloom. Known as Sakura, these trees also provide the perfect metaphor for the country’s hotel industry, which is beginning to show reasons for optimism after a later reopening than many parts of the world.
Dive Deeper into Benchmarking with STR
Dive Deeper into Benchmarking with STR You cannot improve what you are not measuring. Benchmarking allows hotels and portfolios to remove Why Benchmark Learn why benchmarking is crucial in the hotel revenue management cycle and walk through the foundation...