Tourism After Lockdown: Taking the Pulse of Travel
STR conducted quantitative research via its Traveler Panel to examine attitudes toward travel in this ‘new COVID world’ and to evaluate early experiences among travelers at a time when many economies had reopened and the industry was seeking to capitalize on pent up ...
Asia Pacific 2019 profitability challenges
As Asia Pacific focuses on recovery from the COVID-19 pandemic, 2019 data will become a benchmark, and by analyzing this past performance, hoteliers can gain key context for future profitability.
Webinar Recording: COVID-19 impact on Asia Pacific hotel performance - 02 October
Webinar Recording: COVID-19 impact on Asia Pacific (with a Southeast Asia focus) hotel performance - 02 October
Managing admin & general expenses to mitigate revenue losses
Admin & general expenses are just one area hoteliers can manage to mitigate profit losses in the current operating environment.
Externalities impact recovery across major Asian markets
After setting out in the backpacker havens of Cambodia and Laos, STR continues its regional tour by checking in on COVID-19 recovery in major markets around Asia. Unique circumstances in Hua Hin, Hong Kong, and Tokyo add additional color to hotel performance and reco...
Key factors to recover business demand
Read about the key factors in recovering business demand and how the hotel sector influences elements of this recovery.
Tourism After Lockdown: Accommodation Preferences
In the second installment of our Tourism After Lockdown research series, we look into traveler experiences by accommodation type.
Has Argentina’s recovery started?
Argentina had some of Latin America’s lowest occupancy levels (below the 10% mark). How has the country’s longer lockdown affected hotel performance recovery? Find out more here.
Evolution in benchmarking: Composite Comp Sets
In October 2020, STR launched the Composite Comp Set, an evolution of competitive set benchmarking that will provide hotel industry stakeholders more flexibility and control in an ever-evolving global marketplace.
Staycations lifted U.K. hotel performance during a much different summer. What’s next?
We look back at the impact of leisure holidays on the U.K. summer and look ahead with data powered by Forward STAR.
Vietnam's pandemic mitigation efforts stall recovery and impact pipeline development
Vietnam’s pandemic mitigation efforts have come with slow occupancy recovery and affected what was a development hot spot.
Video: A deep dive into the U.S. pipeline - September 2020
Discover insights into the U.S. pipeline, including where certain chain scales, brands and markets stand with this short, 6-minute video.