Hotel forecasting: why it is important to your business
Hotel forecasting plays a vital role in strategic decision-making, shaping both the short and long-term success of a property or portfolio. By understanding the key components and dynamics of accurate forecasting, hoteliers can implement more effective strategies. ...
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Who We Serve
Who we serve, Who we serve header 50-50, left, Bring together all the data you need in one place to make better decisions for your business. The industry’s leading benchmarking solution is one of t How CoStar and Benchmark empower the industry Hotel Operators, ...
Southern Europe hotel performance update
Robust demand in Southern Europe lifted ADR to EUR175 in 2024– the highest regional rate in Europe.
The role of total revenue management in a hotel profitability strategy
The global hotel industry is firmly positioned in an era of normalized growth levels. That means to achieve greater profits, hotel owners and operators need to explore every possible revenue stream while also working to manage expenses.
Year of the Snake: A look at hotel performance during Chinese New Year
The Spring Festival, or Chinese New Year, is China's most important traditional holiday, and has always been a peak period for travel and tourism.
STR Weekly Insights: 9-15 February 2025
U.S. group weekdays and leisure weekends drove performance; China, with the New Year holiday shift, dampened global demand.
New Orleans Super Bowl: Hotel Performance Forecast
New Orleans is set to host Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles, and the market’s hotels are heading toward full occupancy around the big game on 9 February 2025.
STR/TE Market Forecast Assumptions – February 2025 (Global)
Revised Market Forecasts from STR and Tourism Economics are now available. View the full global travel and macroeconomic assumptions that went into this quarter's reports.
STR Weekly Insights: 16-22 February 2025
U.S. weekly RevPAR still a rollercoaster ride; China up post-New Year holiday with easy comps.
STR/TE Market Forecast Assumptions – February 2025 (U.S.)
Revised Market Forecasts from STR and Tourism Economics are now available. View the full global travel and macroeconomic assumptions that went into this quarter's reports.
Americas hotel performance update
January kicked off 2025 with most countries in the Americas region (excluding the U.S.) reporting YoY RevPAR growth.