COVID-19 webinar summary: 5 key points on the Middle East & Africa hotel performance, 26 May

Knowing you might not have time to watch our full webinars, we are pleased to continue our series of COVID-19 webinar summaries. In this latest edition, we talk performance in the Middle East & Africa.

ADR Recovery

While all regions of the world are, generally, posting improvements in average daily rate, Mainland China’s ADR (US$109.85) was the highest on a 28-day average (ending 16 May) when indexed to 2019. The Middle East (US$96.65) and the U.S. (US$85.48) ranked second and third, respectively, during the same 28-day period.

Ramadan demand peak

From the week ending with 10 May through the week ending 16 May, Middle East hotels sold more than 1.5 million room nights.

Dubai resilience

Throughout the pandemic, Dubai have seen steady occupancy improvement, once again proving the market’s resilience. The market posted an occupancy level of 63.6% for the week ending with 16 May.

Africa: market-level performance

All countries across Africa have felt the impact of the restrictions and the lack of international demand. However, Seychelles and Lagos posted April occupancy levels above 45%.

Future development in emerging African cities

Africa is still showing a considerable amount of pipeline projects, according to STR’s AM:PM platform. Since 2015, branded supply in emerging markets in Africa has grown by 53%.

For further insights into COVID-19’s impact on global hotel performance, visit our content hub.