Submarket
Geographic area that is a subset of a market (i.e., Waikiki, HI in the Oahu Island, HI market). See Market.
Submarket class
Properties located in a specific submarket and STR class segment (i.e., Waikiki, HI Upper Upscale Class).
Submarket collapsed class
Properties located in a specific submarket and STR collapsed class segment (i.e., Waikiki, HI Upscale / Upper Midscale classes).
Submarket collapsed scale
Properties located in a specified submarket and STR collapsed scale segment (i.e., Waikiki, HI Midscale includes Upper Midscale & Midscale chain scales).
Submarket scale
Properties located in a specific submarket and STR scale segment (i.e., Times Square Area Luxury Chains). See Market Tract Scale.
Suite room
A suite is a type of hotel room that offers more space and amenities than a standard guest room. Suites typically consist of a bedroom and a separate living area, which may include a sofa, armchairs, and a dining table. The bedroom area may feature a king-size bed an...
Supply (rooms available)
Number of rooms in a hotel or set of hotels multiplied by the number of days in a specified time period. Refer to Data Reporting Guidelines for more specific application. Example: 100 rooms in subject hotel x 31 days in the month = Room Supply of 3,100 for the...
This month vs. last month
Amount of growth - positive, negative or flat - this period versus the last reporting month. Calculated as ((TM-LM)/LM)*100.
STR, HNN launch “Hotel Data Conference: Global Edition”
After 12 years of delivering the Hotel Data Conference in the U.S., STR and Hotel News Now are expanding their flagship event to the rest of the world with the launch of “Hotel Data Conference: Global Edition” on 25 March 2021.
STR: UAE hotel industry continues to regain occupancy
The key hotel markets in the United Arab Emirates have reached or surpassed 50% occupancy due to strong domestic and recent international demand, according to preliminary data and analysis from STR.
STR: U.S. hotel results for week ending 5 December
U.S. weekly hotel occupancy increased slightly from the previous week, according to the latest data from STR through 5 December.
STR: Canada hotel results for week ending 5 December
STR data for 29 November through 5 December 2020 showed Canada’s hotel industry with slightly lower occupancy compared to the previous week.