Middle East hotel performance expectations during Ramadan
While Middle East hoteliers have historical trends to prepare for the Ramadan slowdown, the annual shift on the calendar has pushed the Holy Month further into overlap with the Middle East’s high season.
STR Weekly Insights: 23 February – 1 March 2025
U.S. rollercoaster ride continues; Fashion Week events impact France and Italy.
Independent Hotel Show Amsterdam 2025
Our ongoing partnership with the Independent Hotel Show each year is key in boosting the industry’s collective benchmarking efforts, and we are excited to share a report which provides a sampling of STR’s unrivalled data solutions.
Hotel Data Conference
STR Weekly Insights: 2-8 March 2025
Strong start, weak finish net flat RevPAR in the U.S.; Weekly global occupancy down
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STR Weekly Insights: 16-22 March 2025
Spring break and sporting events driving U.S. results; U.S. RevPAR growth strong Sunday through Thursday; ADR driving gains globally.
STR Weekly Insights: 9-15 March 2025
Event shifts impact many Top 25 Markets; U.S. border hotels mostly trending downward; rest of globe doing well.
STR Benchmarking
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Reporting Guidelines
STR Reporting Guidelines In-depth guidelines for STR data sets and reports. Please reach out to your STR contact with questions. Historical, Forward-Looking and Profitability, Historical Benchmarking Data Reporting Guidelines, Data-Reporting-Guidelines-Image, Fo...
Europe hotel performance update
Most major European markets saw YoY performance growth in February 2025, ranging from subdued to substantial.
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