Connecting the data: the latest hotel industry analysis

3 Luglio 2025
We help you stay up-to-date with the latest performance trends, event impacts, and potential challenges facing the travel and hospitality sector.
Etichette
Industry Updates
Global
Hotels
Tourism
Industry basics

STR Weekly Insights: 22-28 June 2025

3 Luglio 2025
Healthy weekend performance in the last full week of June was offset by declines across weekdays, resulting in a flat week for U.S. hotels. Global RevPAR remained unchanged.
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Global
Industry Updates

STR Weekly Insights: 14-21 June 2025

27 Giugno 2025
Positive U.S. performance following a three-week decline; Global RevPAR slowed because of market event shifts.
Etichette
Global
Industry Updates

STR Weekly Insights: 1-7 June 2025

13 Giugno 2025
Soft U.S. hotel performance for the first week of June; Global RevPAR slowed but still growing.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 25-31 May 2025

6 Giugno 2025
Normal Memorial Day demand; West South Central region underperformed the rest of the U.S.; positive demand globally, China a big exception.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 4 - 10 May 2025

16 Maggio 2025
U.S. RevPAR retreats via the weekend and Top 25 Markets, group demand held and drove U.S. Luxury RevPAR growth and Global RevPAR trending strong.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 27 April – 3 May 2025

9 Maggio 2025
Strong start, weak finish for U.S. RevPAR; Strong RevPAR growth returns globally.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 20-26 April 2025

2 Maggio 2025
U.S. RevPAR reflected easy comp to Passover last year; Pope’s funeral lifted the weekend in Rome.
Etichette
Global
Industry Updates
Forward Data

Analyzing the impact of declining international inbound travel on U.S. hotel demand

1 Maggio 2025
Using the recent international inbound projection from our partners at Tourism Economics, we ran four scenarios to show the potential impact on U.S. hotel demand.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 13-19 April 2025

25 Aprile 2025
Holy Week slowed U.S. performance; Global performance netted healthy gain; Next week expected to improve, lifted by easy comp to Passover last year.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 6-12 April 2025

18 Aprile 2025
U.S. RevPAR held steady last week—right in line with expectations given the eclipse comp. Over the past four weeks, despite economic uncertainty and tricky calendar comparisons, U.S. hotel demand still managed to rise 1.7%.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 30 March - 5 April 2025

10 Aprile 2025
Unexpectedly low U.S. RevPAR; Demand around the U.S. borders remained mixed; Global performance soars with occupancy in the driver’s seat.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 23-29 March 2025

4 Aprile 2025
Given the comparison to Easter week last year, U.S. hotels saw RevPAR soar 7.0% year over year.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 9-15 March 2025

21 Marzo 2025
Event shifts impact many Top 25 Markets; U.S. border hotels mostly trending downward; rest of globe doing well.
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Global
Industry Updates

STR Weekly Insights: 2-8 March 2025

14 Marzo 2025
Strong start, weak finish net flat RevPAR in the U.S.; Weekly global occupancy down
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Global
Industry Updates

STR Weekly Insights: 23 February – 1 March 2025

7 Marzo 2025
U.S. rollercoaster ride continues; Fashion Week events impact France and Italy.
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Global
Industry Updates

STR Weekly Insights: 16-22 February 2025

28 Febbraio 2025
U.S. weekly RevPAR still a rollercoaster ride; China up post-New Year holiday with easy comps.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 9-15 February 2025

21 Febbraio 2025
U.S. group weekdays and leisure weekends drove performance; China, with the New Year holiday shift, dampened global demand.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 2-8 February 2025

14 Febbraio 2025
U.S. RevPAR grew when removing Super Bowl comps; highest global occupancy thus far in 2025.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 26 January – 1 February 2025

7 Febbraio 2025
U.S. group demand returned, topping 2019 levels; Lunar New Year lifted Asian markets.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 19-25 January 2025

31 Gennaio 2025
MLK holiday drove a strong Sunday and weakness thereafter in the U.S.; largest global occupancy decline in 10 months, RevPAR still grew.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 12-18 January 2025

24 Gennaio 2025
U.S. hotels rebound post-holiday lull; most of L.A. area elevated with wildfire displacement demand, tourist-heavy areas down; global RevPAR up on ADR, Japanese hotels still leading.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 5-11 January 2025

17 Gennaio 2025
U.S. and European results hampered by holiday hangover; calendar shifts also played a role in U.S. results; limited impact from Los Angeles wildfires; Japanese hotels still strong.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 15-21 December 2024, 22-29 December 2024, 30 December 2024 – 4 January 2025

10 Gennaio 2025
Strong finish to 2024 across the globe.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 8-14 December 2024

20 Dicembre 2024
A jump in performance provided an early holiday gift for hoteliers; nine of every 10 U.S. markets posted RevPAR gains; group demand looks unstoppable; second highest Global RevPAR gain of the year
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Global
Industry Updates
Forward Data

STR Weekly Insights: 1-7 December 2024

13 Dicembre 2024
Hurricane-affected markets continued to see increases; U.S. group demand unstoppable; robust global growth continued for the ninth consecutive week.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 17-23 and 24-30 November 2024

6 Dicembre 2024
Thanksgiving shift produced net positive for the last two weeks in November, second-highest Thanksgiving week demand on record, hurricane-affected markets continued to see increases, group demand soared then plummeted because of the calendar shift, and non-stop global growth continues.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 November 2024

22 Novembre 2024
Calendar shifts flattened hotel performance, group demand returned, exceeding 2019 levels; Taylor Swift arrived in Canada, and double-digit RevPAR gains (again).
Etichette
Global
Industry Updates
Forward Data

RevPAR up in 84% of global markets: Japan continues to blossom, China remains sluggish

20 Novembre 2024
The level of global markets with RevPAR growth jumped to 84%. Mediterranean and Japanese hotel markets highlighted the leaderboard, while growth lags in most Chinese markets.
Etichette
Hotels
Industry Updates
Global
Historical Data

STR Weekly Insights: 3-9 November 2024

15 Novembre 2024
U.S. election impacts hotel performance, reverse chain scale bifurcation, and double-digit global RevPAR gains, again.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 20-26 October 2024

1 Novembre 2024
U.S. Group demand reaches annual peak and global RevPAR growth (excl. U.S.) sprints to double digits on ADR gains.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 13-19 October 2024

25 Ottobre 2024
Hurricane recovery, college football, Taylor Swift and more lift U.S. hotel RevPAR.
Etichette
Global
Industry Updates
Forward Data

77% of global markets grew RevPAR against last year, Japan generating more momentum

23 Ottobre 2024
Better than three out of four global markets grew RevPAR over the past four weeks. Tokyo joined the list of top growth markets as Japan continues to attract more international demand with favorable exchange rates.
Etichette
Hotels
Global
Industry Updates

U.S. election impact on global travel and hotel performance

18 Ottobre 2024
With the summer months past us, conversations are now swirling around how the U.S. presidential election will impact tourism outside of North America.
Etichette
Global
Industry Updates
Historical Data
Forward Data

STR Weekly Insights: 6 - 12 October 2024

18 Ottobre 2024
Countries/markets mentioned: United States: Atlanta, Las Vegas, New Orleans, New York City, Phoenix, Augusta, Florida Central North, Greenville/Spartanburg, Macon/Warner Robins; Global: China, Italy, Spain.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 29 September – 5 October 2024

11 Ottobre 2024
Countries/markets mentioned: United States: Augusta, Charlotte, Chicago, Columbia, Dallas, Detroit, Florida Central North, Houston, Las Vegas, Macon/Robbins, Miami, Tampa, Sarasota, Seattle; Global: Australia (ACT & Canberra, Brisbane, Melbourne), China, Indonesia (Central Java), Mexico.
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 22-28 September 2024

4 Ottobre 2024
Countries/markets mentioned: United States: Alabama North, Chicago, Columbus, Indiana North, Louisiana South, Louisville, Michigan South, New York City, Pittsburgh, San Diego, Syracuse; Global: Germany, Australia.
Etichette
Global
Industry Updates
Forward Data

Small pickup in global markets with RevPAR growth, special events continue to move the needle

30 Settembre 2024
STR's global "bubble chart" update for the four weeks ending 21 September 2024 shows 63% of markets with year-over-year growth in revenue per available room. Standouts included Northern Sumatra, Mexico City, the Red Sea Resorts, Rio de Janeiro and the Turkish Riviera.
Etichette
Global
Industry Updates
Hotels

STR Weekly Insights: 15-21 September 2024

27 Settembre 2024
Countries/markets mentioned: United States: Columbus, Houston, New Orleans, New York City, Oklahoma City, Raleigh/Durham/Chapel Hill, San Francisco; Global: China (Chengdu, Guangdong), Germany (Berlin, Munich), Mexico (Mexico City)
Etichette
Global
Industry Updates
Forward Data

STR Weekly Insights: 8-14 September 2024

20 Settembre 2024
Countries/markets mentioned: United States: Chicago, Indianapolis, Las Vegas, Miami, New Orleans, Anaheim (Orange County), San Francisco; Global: Canada, China, Indonesia, Mexico, and Spain.
Etichette
Global
Industry Updates
Forward Data