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Highlights:
- 1 year of complimentary reports for data participants (limited-time offer)
- More than 100 data points (like STR’s annual HOST and P&L programs)
- 3 monthly report options available for data participants
Coming soon:
- Monthly P&L STAR report to benchmark against P&L comp sets
- U.S. P&L Review (including top markets and segments) available to industry partners
Industry stakeholders interested in Monthly P&L participation should contact monthlypnl@str.com. Those interested in subscribing to soon-to-be-released reports should contact their account manager or info@str.com.
June 2020
Key profitability metrics:
- TRevPAR - Total revenue per available room
- GOPPAR - Gross operating profit per available room
- EBITDA - Earnings before interest, income tax, depreciation, and amortization
- LPAR - Total labor costs per available room