Data Insights Blog

During a recent webinar on the impacts of COVID-19 on European hotels, STR Managing Director Robin Rossmann drew on his experience at Deloitte and shared with viewers an important practical application of benchmarking.

We’ve compiled a high-level overview of how Custom Forecasts can benefit you, including a new addition for those already familiar with the product.

Without a comp set you’re left guessing as to where you can improve the performance of your property or portfolio, learn the best practices for building yours here.

Download STR's Hotel Operating Expenses Checklist here and learn about the importance of completing this in your P&L data submission.

Analyzing data over different time aggregations provides a broader picture of how your property is performing. We've used Berlin as a case study to explain the benefits here.