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Driven by the surge in post-pandemic travel, overtourism became a major talking point across Europe in 2023 and continued to dominate discussions into 2024. With a year-plus of data now available, we can assess the effectiveness of various countermeasures and their i...

Given the comparison to Easter week last year, U.S. hotels saw RevPAR soar 7.0% year over year.

Unexpectedly low U.S. RevPAR; Demand around the U.S. borders remained mixed; Global performance soars with occupancy in the driver’s seat.

U.S. RevPAR held steady last week—right in line with expectations given the eclipse comp. Over the past four weeks, despite economic uncertainty and tricky calendar comparisons, U.S. hotel demand still managed to rise 1.7%.

Holy Week slowed U.S. performance; Global performance netted healthy gain; Next week expected to improve, lifted by easy comp to Passover last year.

About STR, About STR Nashville V2 About Image 1, Company Overview CoStar Group’s mission, grey Mit Shah, Mark Hoplamazian, Chuck Pinkowski

In March 2025, hotels across the Middle East and Africa region experienced mixed performance impacted by the month-long observance of Ramadan.

Using the recent international inbound projection from our partners at Tourism Economics, we ran four scenarios to show the potential impact on U.S. hotel demand.

U.S. RevPAR reflected easy comp to Passover last year; Pope’s funeral lifted the weekend in Rome.

Strong start, weak finish for U.S. RevPAR; Strong RevPAR growth returns globally.

U.S. RevPAR retreats via the weekend and Top 25 Markets, group demand held and drove U.S. Luxury RevPAR growth and Global RevPAR trending strong.

Weekend nights and non-Top 25 Markets drove U.S. RevPAR; Global RevPAR slowed but remained positive; Mixed signals ahead for summer