What is my hotel's rank?
Your hotel’s performance is ranked against the other properties in your comp set. If your hotel’s RevPAR rank is “2 of 6,” that means your hotel’s RevPAR was second highest of the six hotels in your comp set.
What is the difference between Census and Sample rooms?
Census Rooms refers to the number of rooms collected and stored in our Hotel Census Database. Sample Rooms refers to the portion of the total census from which we receive performance data.
Why do you collect the previous year's data?
We collect prior year data to calculate year-over-year percentage change and check the accuracy of previously submitted data.
How and why is running data calculated?
Running data is used to smooth out seasonality and to better identify the underlying trend. Running data is a sum of the data for the month or day in question plus the applicable running period. For example, a running 3-month number is the average of the values for ...
What does running 28 mean?
Running 28 days is the most recent 28 days of historical performance. The running 28 day numbers are based on the most current 28-day period, ending with the last day included in the weekly report.
What does running MTD mean?
It stands for running month-to-date. The MTD numbers are based on a calendar month and include all days of the same month, through the most recent calendar day included in the report. If the most recent week’s reporting includes data in two calendar months, the MTD n...
How are percent changes calculated?
Hotel and comp set performance changes are measured against the same period last year. The percent change is calculated using the following formula: (This Year-Last Year) / Last Year. If a percent change column in blank this means that current and/or historical da...
Why is there a large range for my percent numbers?
The data for this year vs. the same period last year may vary, depending on a number of factors such as holidays, calendar shifts, special events and promotions.
I would like to question some of my report's information, what should I do?
If you are a branded hotel, please contact your chain or management company representative. Independent hotels should contact us directly.
How can I choose my ideal comp set?
Your biggest competitors are the properties sharing the highest amount of potential customers. This often means that your competitors are those sharing similar traits with your property or properties. Distance, size, market segment, quality of service, online ...
What happens if a hotel in my Comp Set does not participate?
If a hotel in your comp set fails to report data, we estimate their performance at the average of the reporting hotels in the Comp Set. If a hotel closes, its data is not estimated in your comp set numbers. If a closing reduces your Comp Set hotel count to les...
What if there are blanks in my comp set numbers on my Bandwidth Report?
This means that your comp set did not include sufficient data for reporting. A minimum of three (3) hotels must report data in order for STR to provide comp set performance.