COVID-19 webinar summary: 5 key points on Europe hotel performance, 21 May

Knowing you might not have time to watch our full webinars, we are pleased to continue our series of COVID-19 webinar summaries. In this latest edition, we talk performance in Europe.

Barcelona: 96% of STR participating hotels closed

The majority of STR participating hotels are closed across Europe. As of 30 April, Barcelona showed the largest percentage of closures (96%), followed closely by Madrid (95%) and Athens (92%). Moscow and Saint Petersburg closures, however, were the lowest in Europe, at 15% and 19%, respectively.

Occupancy dropped in all countries in April

As occupancy of open hotels in Europe has dropped dramatically, Tbilisi posted the highest occupancy level in April (25%) followed closely by London (23%).

Business on the books shows highly subdued levels of demand

On average, for the next 90 days from 18 May, just 10% of the rooms are sold across a selected number of markets (Edinburgh, Belfast, Zurich, Amsterdam, Brussels, London, Barcelona and Madrid). Further insights are provided in the full webinar recording.

Booking cancellations have slowed across Europe

Aggregated pickup for the next 83 days shows a slowdown in cancellations over the last 12 weeks due to the lack of events left to cancel.

An update on Edinburgh’s high-season business on the books

Powered by Forward STAR data, the below image includes forward business on the books for the next 90 days as of 18 May, and further insights are provided in the full webinar recording. Business-on-the-books intelligence will help us all understand recovery and provide much-needed context. Those insights can be accessed for free when you submit your data. If you are interested, please email sales@str.com.

Watch the full recording of the webinar here. For further insights into COVID-19’s impact on global hotel performance, visit our content hub.