Connecting the data: the latest hotel industry analysis

21 Fevereiro 2025
We help you stay up-to-date with the latest performance trends, event impacts, and potential challenges facing the travel and hospitality sector.
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Industry Updates
Global
Hotels
Tourism
Industry basics

STR Weekly Insights: 9-15 February 2025

21 Fevereiro 2025
U.S. group weekdays and leisure weekends drove performance; China, with the New Year holiday shift, dampened global demand.
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Global
Industry Updates
Forward Data

Year of the Snake: A look at hotel performance during Chinese New Year

19 Fevereiro 2025
The Spring Festival, or Chinese New Year, is China's most important traditional holiday, and has always been a peak period for travel and tourism.
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Asia Pacific
Industry Updates

Southern Europe hotel performance update

18 Fevereiro 2025
Robust demand in Southern Europe lifted ADR to EUR175 in 2024– the highest regional rate in Europe.
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Europe
Industry Updates
Forward Data

STR Weekly Insights: 2-8 February 2025

14 Fevereiro 2025
U.S. RevPAR grew when removing Super Bowl comps; highest global occupancy thus far in 2025.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 26 January – 1 February 2025

7 Fevereiro 2025
U.S. group demand returned, topping 2019 levels; Lunar New Year lifted Asian markets.
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Global
Industry Updates
Forward Data

Asia Pacific hotel performance update

5 Fevereiro 2025
December provided a strong end to 2024 across the Asia Pacific region with 16 of the 20 largest countries (based on hotel room supply) reporting year-over-year growth in revenue per available room (RevPAR).
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Hotels
Industry Updates
Historical Data
Asia Pacific

New Orleans Super Bowl: Hotel Performance Forecast

3 Fevereiro 2025
New Orleans is set to host Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles, and the market’s hotels are heading toward full occupancy around the big game on 9 February 2025.
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North America
Forecast
Forward Data

U.S. hotel commentary - December 2024

3 Fevereiro 2025
U.S. hotel December RevPAR was up 4.4%, which was the country’s largest YoY gain since March 2023.
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North America
Industry Updates

STR Weekly Insights: 19-25 January 2025

31 Janeiro 2025
MLK holiday drove a strong Sunday and weakness thereafter in the U.S.; largest global occupancy decline in 10 months, RevPAR still grew.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 12-18 January 2025

24 Janeiro 2025
U.S. hotels rebound post-holiday lull; most of L.A. area elevated with wildfire displacement demand, tourist-heavy areas down; global RevPAR up on ADR, Japanese hotels still leading.
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Global
Industry Updates
Forward Data

Analysis: 2025 California wildfire impact on hotel performance

17 Janeiro 2025
The devastating wildfires in Los Angeles appear to have had limited impact on hotel performance as of the week ending 11 January 2025.
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North America
Industry Updates

STR Weekly Insights: 5-11 January 2025

17 Janeiro 2025
U.S. and European results hampered by holiday hangover; calendar shifts also played a role in U.S. results; limited impact from Los Angeles wildfires; Japanese hotels still strong.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 15-21 December 2024, 22-29 December 2024, 30 December 2024 – 4 January 2025

10 Janeiro 2025
Strong finish to 2024 across the globe.
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Global
Industry Updates
Forward Data

U.S. hotel commentary - November 2024

6 Janeiro 2025
The U.S. presidential election, a year-over-year Thanksgiving calendar shift, ongoing hurricane recovery efforts, and an extra weekend all factored into the equation as U.S. RevPAR increased 2.5% in November.
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North America
Industry Updates

STR Weekly Insights: 8-14 December 2024

20 Dezembro 2024
A jump in performance provided an early holiday gift for hoteliers; nine of every 10 U.S. markets posted RevPAR gains; group demand looks unstoppable; second highest Global RevPAR gain of the year
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Global
Industry Updates
Forward Data

The end of an Era(s Tour): Taylor Swift’s final impact on hotel performance

19 Dezembro 2024
Taylor Swift said, “so long, London,” and made her way back to North America for her final leg of the Eras Tour.
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North America
Industry Updates

U.S. hotel conversion activity remains muted

16 Dezembro 2024
U.S. hotel conversion activity continues to trend below the long-term average of the 20-year period ending 2019.
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North America
Industry Updates

STR Weekly Insights: 1-7 December 2024

13 Dezembro 2024
Hurricane-affected markets continued to see increases; U.S. group demand unstoppable; robust global growth continued for the ninth consecutive week.
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Global
Industry Updates
Forward Data

STR Weekly Insights: 17-23 and 24-30 November 2024

6 Dezembro 2024
Thanksgiving shift produced net positive for the last two weeks in November, second-highest Thanksgiving week demand on record, hurricane-affected markets continued to see increases, group demand soared then plummeted because of the calendar shift, and non-stop global growth continues.
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Global
Industry Updates
Forward Data