Hotel forecasting: why it is important to your business

2 10月 2024
Hotel forecasting plays a vital role in strategic decision-making, shaping both the short and long-term success of a property or portfolio. By understanding the key components and dynamics of accurate forecasting, hoteliers can implement more effective strategies.
タグ
Hotels
Forward Data
Industry Basics
Educational

The role of total revenue management in a hotel profitability strategy

28 8月 2024
The global hotel industry is firmly positioned in an era of normalized growth levels. That means to achieve greater profits, hotel owners and operators need to explore every possible revenue stream while also working to manage expenses.
タグ
Global
Hotels
Educational
Industry Basics
Profit and Loss

GOPPAR とは？ホテルにとってのメリットは？

25 6月 2024
GOPPAR を測定してホテルの経営状態のより良い全体像を提供する方法や、GOPPAR の計算方法はこちらからご覧ください。
タグ
Global
Educational
Hotels
Profit and Loss
Industry Basics

販売可能一室あたり収入とは何ですか？計算方法

23 1月 2020
トップライン実績における世界のホテル業界の代表的な指標である、販売可能一室あたり収入について学びます。
タグ
Benchmarking
Hotels
Educational
Global
Industry Basics

戦略的な成功が明らかに：コンペティティブセットがホテル経営者を情報に基づく意思決定へと導く方法

11 6月 2024
最適な意思決定は、包括的な情報の下に成り立ちます。そのため、ホテルのオーナー企業や運営会社が競合他社の詳しいインサイトを入手すると、ビジネスを成長させる上で優位に立つことができます。
タグ
Global
Benchmarking
Educational
Industry Basics

RevPAR と TRevPAR

25 6月 2024
RevPAR（販売可能一室あたり収入）と TRevPAR（販売可能一室あたり総売上高）の違いは何ですか？ホテル運営会社はどのようにして信頼できる指標を見分けることができますか？弊社では、RevPAR（販売可能一室あたり収入）と TRevPAR（販売可能一室あたり総売上高）の両方のユースケースのシナリオを分析しています。
タグ
Hotels
Global
Educational
Benchmarking
Industry Basics

Using business on the books in a complete benchmarking approach

12 12月 2023
Directly-sourced forward booking data empowers key roles within the hospitality industry to complete their strategy with powerful intel into the future. Learn about the Forward STAR metrics, applications of the data and how forward-looking data fits within a comprehensive benchmarking strategy.
タグ
Forward Data
Global
Educational
Hotels
Benchmarking

ホテルのP&Lの例

22 1月 2020
Learn how P&L statements can help you understand your hotel profitability through our hotel P&L examples.
タグ
Profit and Loss
Hotels
Educational
Global

Understanding your STR reports: Profit & Loss (P&L)

28 9月 2022
Regardless of how the hotel industry benchmarks performance, the end goal is always maximum profitability. Like all other elements of industry benchmarking, there are data sets and reports designed specifically to measure the success of that goal.
タグ
Global
Hotels
Educational
Profit and Loss

完全なベンチマーキングアプローチで確定済みのビジネスを使用する

13 6月 2024
直接提供された事前予約データはホスピタリティ業界の主要な役割に力を与え、将来に有益な情報で戦略を完成させることができます。フォワードSTAR指標、データの応用、需要予測データが包括的なベンチマーキング戦略にどのように対応するかを学びます。
タグ
Global
Hotels
Educational
Forward Data
Industry Basics

平均客室単価と計算方法について

12 6月 2024
ホテルの重要業績評価指標の1つである平均客室単価、指標の計算方法、効果的なホテルのレベニューマネジメント戦略の重要性について説明します。
タグ
Global
Educational
Hotels
Benchmarking
Industry Basics

Understanding your STR reports: Hotel supply, demand and the development pipeline

13 4月 2022
Continuing this educational series on STR reports, we show the importance of taking a step back and expanding your knowledge of the market as an added tool for understanding the operating conditions around your properties.
タグ
Global
Hotels
Educational
Supply and Development

Understanding your STR reports: Percentage changes, indexes and comp set rankings

20 1月 2022
Knowing how to use each part of your STR report will bolster your ability to benchmark your performance and make better business decisions. In our latest blog post, we take a look at the numerous ways that you can measure your property’s success.
タグ
Global
Hotels
Benchmarking
Educational

ホスピタリティ業界の実績KPI

11 6月 2024
実績データは、ホテル業界のほぼすべての役割における意思決定に影響します。自社の成功を測定する場合も、競合他社や特定のマーケットセグメントの成功を測定する場合も、このプロセスには基礎的な実績データが必要です。
タグ
Global
Educational
Benchmarking
Hotels
Industry Basics

Six ways benchmarking can support post-pandemic recovery

30 12月 2021
Now more than ever, data is crucial. We have compiled a brief manual on six practical ways benchmarking can support your hotel’s revenue recovery.
タグ
Global
Hotels
Benchmarking
Educational

Indexing: Simple and important in today's hotel benchmarking

3 8月 2021
Even as we get deeper into 2021, indexing is a more actionable recovery measurement than traditional year-over-year comparisons. Do you have questions on how to do that? Find out more.
タグ
Hotels
Benchmarking
Global
Recovery
Educational

Building a Comp Set – Best Practices

12 5月 2021
Without a comp set you’re left guessing as to where you can improve the performance of your property or portfolio, learn the best practices for building yours here.
タグ
Benchmarking
Hotels
Educational
Global
Industry Basics

Analyzing recovery: Total Room Inventory vs. STR Standard methodology

30 4月 2021
Occupancy has long been one of the key hotel performance metrics measured by STR. However, even this traditional metric has not escaped the impacts of COVID-19.
タグ
Global
Educational
Hotels
Benchmarking
Recovery

Accommodation Experiences in a New COVID-19 World

8 12月 2020
Our tourism research team set out to understand current accommodation experiences by surveying travelers who had recently taken overnight trips. Read on to learn what the booking process looks like now and how accommodations are adapting to meet consumers' new needs.
タグ
Global
Research
Tourism
Educational

How did crises of the last two decades impact APAC hotel profitability?

7 12月 2020
While COVID-19 has presented unprecedented challenges for the global hotel industry, looking back at past situations shows the industry’s ability to recover. STR’s research revolved around seven major countries in the region: Australia, China, Indonesia, Japan, Malaysia, Singapore and Thailand.
タグ
Asia Pacific
Profit and Loss
Hotels
Educational