Previsões do mercado hoteleiro: por que elas são importantes para o seu negócio

2 Outubro 2024
As previsões do mercado hoteleiro têm um papel fundamental para a tomada de decisões estratégicas, formando o sucesso a curto e longo prazo de uma propriedade ou portfólio.
Tags
Hotels
Forward Data
Industry Basics
Educational

The role of total revenue management in a hotel profitability strategy

28 Agosto 2024
The global hotel industry is firmly positioned in an era of normalized growth levels. That means to achieve greater profits, hotel owners and operators need to explore every possible revenue stream while also working to manage expenses.
Tags
Global
Hotels
Educational
Industry Basics
Profit and Loss

O que é o GOPPAR? Quais benefícios ela pode trazer aos seus hotéis?

25 Junho 2024
Neste link, você descobre como medir o GOPPAR pode proporcionar um panorama mais claro da integridade financeira do seu hotel, aprende a calcular o índice e muito mais.
Tags
Global
Educational
Hotels
Profit and Loss
Industry Basics

O que é a receita por quarto disponível (RevPAR) e como é feito o seu cálculo?

23 Janeiro 2020
Saiba mais sobre a métrica padrão ouro da indústria hoteleira global para obter desempenho de primeira linha: receita por quarto disponível (RevPAR).
Tags
Benchmarking
Hotels
Educational
Global
Industry Basics

O sucesso estratégico revelado: como as cestas competitivas ajudam os hoteleiros tomar a decisões de negócios informadas

11 Junho 2024
As melhores decisões acontecem quando você tem informações abrangentes. É por isso que os proprietários e operadores de hotéis estão mais bem posicionados para expandir os negócios quando obtêm uma visão detalhada da concorrência.
Tags
Global
Benchmarking
Educational
Industry Basics

RevPAR x TRevPAR

25 Junho 2024
Quais são as diferenças entre RevPAR e TRevPAR? Como os operadores de hotéis escolhem a melhor métrica para o contexto? Confira um detalhamento dos casos de uso para RevPAR e TRevPAR.
Tags
Hotels
Global
Educational
Benchmarking
Industry Basics

Using business on the books in a complete benchmarking approach

12 Dezembro 2023
Directly-sourced forward booking data empowers key roles within the hospitality industry to complete their strategy with powerful intel into the future. Learn about the Forward STAR metrics, applications of the data and how forward-looking data fits within a comprehensive benchmarking strategy.
Tags
Forward Data
Global
Educational
Hotels
Benchmarking

Exemplo de hotel P&L

22 Janeiro 2020
Learn how P&L statements can help you understand your hotel profitability through our hotel P&L examples.
Tags
Profit and Loss
Hotels
Educational
Global

Understanding your STR reports: Profit & Loss (P&L)

28 Setembro 2022
Regardless of how the hotel industry benchmarks performance, the end goal is always maximum profitability. Like all other elements of industry benchmarking, there are data sets and reports designed specifically to measure the success of that goal.
Tags
Global
Hotels
Educational
Profit and Loss

Como usar ocupações registradas em uma abordagem completa de benchmarking

13 Junho 2024
Os dados de reservas futuras obtidos diretamente permitem que funções importantes no setor hoteleiro completem sua estratégia com informações poderosas para o futuro.
Tags
Global
Hotels
Educational
Forward Data
Industry Basics

O que é a taxa diária média (ADR) e como calculá-la?

12 Junho 2024
Saiba mais sobre um dos indicadores-chave de desempenho hoteleiro – a taxa diária média (ADR) – com detalhes sobre como a métrica é calculada, bem como a sua importância na estratégia eficaz de gestão de receitas do hotel.
Tags
Global
Educational
Hotels
Benchmarking
Industry Basics

Understanding your STR reports: Hotel supply, demand and the development pipeline

13 Abril 2022
Continuing this educational series on STR reports, we show the importance of taking a step back and expanding your knowledge of the market as an added tool for understanding the operating conditions around your properties.
Tags
Global
Hotels
Educational
Supply and Development

Understanding your STR reports: Percentage changes, indexes and comp set rankings

20 Janeiro 2022
Knowing how to use each part of your STR report will bolster your ability to benchmark your performance and make better business decisions. In our latest blog post, we take a look at the numerous ways that you can measure your property’s success.
Tags
Global
Hotels
Benchmarking
Educational

Os KPIs históricos da indústria hoteleira

29 Março 2022
Os dados históricos impactam as decisões em quase todas as funções na indústria hoteleira. Seja medindo o sucesso em relação a você mesmo, à concorrência ou a um segmento específico do mercado, o processo envolve métricas históricas fundamentais.
Tags
Global
Educational
Benchmarking
Hotels
Industry Basics

Six ways benchmarking can support post-pandemic recovery

30 Dezembro 2021
Now more than ever, data is crucial. We have compiled a brief manual on six practical ways benchmarking can support your hotel’s revenue recovery.
Tags
Global
Hotels
Benchmarking
Educational

Indexing: Simple and important in today's hotel benchmarking

3 Agosto 2021
Even as we get deeper into 2021, indexing is a more actionable recovery measurement than traditional year-over-year comparisons. Do you have questions on how to do that? Find out more.
Tags
Hotels
Benchmarking
Global
Recovery
Educational

Building a Comp Set – Best Practices

12 Maio 2021
Without a comp set you’re left guessing as to where you can improve the performance of your property or portfolio, learn the best practices for building yours here.
Tags
Benchmarking
Hotels
Educational
Global
Industry Basics

Analyzing recovery: Total Room Inventory vs. STR Standard methodology

30 Abril 2021
Occupancy has long been one of the key hotel performance metrics measured by STR. However, even this traditional metric has not escaped the impacts of COVID-19.
Tags
Global
Educational
Hotels
Benchmarking
Recovery

Accommodation Experiences in a New COVID-19 World

8 Dezembro 2020
Our tourism research team set out to understand current accommodation experiences by surveying travelers who had recently taken overnight trips. Read on to learn what the booking process looks like now and how accommodations are adapting to meet consumers' new needs.
Tags
Global
Research
Tourism
Educational

How did crises of the last two decades impact APAC hotel profitability?

7 Dezembro 2020
While COVID-19 has presented unprecedented challenges for the global hotel industry, looking back at past situations shows the industry’s ability to recover. STR’s research revolved around seven major countries in the region: Australia, China, Indonesia, Japan, Malaysia, Singapore and Thailand.
Tags
Asia Pacific
Profit and Loss
Hotels
Educational

Evolution in benchmarking: Composite Comp Sets

19 Outubro 2020
In October 2020, STR launched the Composite Comp Set, an evolution of competitive set benchmarking that will provide hotel industry stakeholders more flexibility and control in an ever-evolving global marketplace.
Tags
Global
Educational
Benchmarking
Hotels

Key factors to recover business demand

15 Outubro 2020
Read about the key factors in recovering business demand and how the hotel sector influences elements of this recovery.
Tags
Europe
Educational
Hotels
Historical Data

Managing admin & general expenses to mitigate revenue losses

14 Outubro 2020
Admin & general expenses are just one area hoteliers can manage to mitigate profit losses in the current operating environment.
Tags
Global
Educational
Hotels
Profit and Loss

Benchmarking can help restructure debt, avoid closures

1 Julho 2020
During a recent webinar on the impacts of COVID-19 on European hotels, STR Managing Director Robin Rossmann drew on his experience at Deloitte and shared with viewers an important practical application of benchmarking.
Tags
Educational
Industry Updates
Benchmarking
Hotels

How to analyze your P&L statement

26 Maio 2020
How can you analyze your P&L statement to better understand your profitability data? We discuss the components of a P&L statement, plus some tips and pitfalls you might experience along the way.
Tags
Global
Educational
Hotels
Profit and Loss

O que é o LPAR?

25 Junho 2024
LPAR, ou mão de obra por quarto disponível, é uma métrica de benchmarking para a obtenção do equilíbrio ideal entre lucratividade e necessidade da força de trabalho.
Tags
Global
Educational
Hotels
Profit and Loss

Your guide to Profit and Loss (P&L) Terminology

18 Maio 2020
Understanding profit and loss terminology is key to successfully analyzing your P&L statements and getting a handle on your property’s performance. Equally important is the use of standardized terminology.
Tags
Global
Educational
Hotels
Profit and Loss

An introduction to Custom Forecasts and their power in making hotel market projections

21 Abril 2020
We’ve compiled a high-level overview of how Custom Forecasts can benefit you, including a new addition for those already familiar with the product.
Tags
Global
Hotels
Forecast
Educational

O papel dos dados de lucratividade em uma experiência abrangente de benchmarking de hotéis

18 Março 2020
Descubra outro nível de benchmarking hoteleiro com nosso guia detalhado sobre lucratividade hoteleira. Saiba como informações financeiras consistentes podem gerar decisões mais inteligentes, aumentar a receita e criar eficiências operacionais.
Tags
Profit and Loss
Hotels
Educational
Global
Industry Basics

Hotel Operating Expenses Checklist

6 Fevereiro 2020
Download STR's Hotel Operating Expenses Checklist here and learn about the importance of completing this in your P&L data submission.
Tags
Profit and Loss
Hotels
Educational
Global

O que é a TRevPAR e qual é sua importância?

18 Março 2020
Saiba como o benchmarking de TrevPAR pode gerar benefícios para sua empresa.
Tags
Profit and Loss
Hotels
Educational
Global
Industry Basics

How revenue managers should spend their time with STR data

20 Novembro 2019
Learn how to allocate your time during different stages of the revenue management lifecycle and understand how to effectively spend your time with STR data.
Tags
Profit and Loss
Hotels
Educational
Global

O que é o benchmarking hoteleiro?

23 Janeiro 2020
Entenda como comparar seu desempenho com o da concorrência pode ajudar você a desenvolver estratégias baseadas em dados e a tomar decisões informadas.
Tags
Benchmarking
Hotels
Educational
Global
Industry Basics