U.S. hotel performance update

24 June 2025
U.S. hotel performance data for 8-14 June came in lower than projected with a third straight week of demand declines at a time when the early-summer travel season was expected to lift performance.
Tags
North America
Industry Updates
Forward Data

Fourth of July hotel booking expectations

17 June 2025
Amid ongoing macroeconomic pressures, waning consumer confidence, and shorter booking windows, hotel performance for the upcoming Fourth of July holiday is drawing more scrutiny than in past years
Tags
North America
Industry Updates
Forward Data

STR Weekly Insights: 1-7 June 2025

13 June 2025
Soft U.S. hotel performance for the first week of June; Global RevPAR slowed but still growing.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 25-31 May 2025

6 June 2025
Normal Memorial Day demand; West South Central region underperformed the rest of the U.S.; positive demand globally, China a big exception.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 4 - 10 May 2025

16 May 2025
U.S. RevPAR retreats via the weekend and Top 25 Markets, group demand held and drove U.S. Luxury RevPAR growth and Global RevPAR trending strong.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 27 April – 3 May 2025

9 May 2025
Strong start, weak finish for U.S. RevPAR; Strong RevPAR growth returns globally.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 20-26 April 2025

2 May 2025
U.S. RevPAR reflected easy comp to Passover last year; Pope’s funeral lifted the weekend in Rome.
Tags
Global
Industry Updates
Forward Data

Analyzing the impact of declining international inbound travel on U.S. hotel demand

1 May 2025
Using the recent international inbound projection from our partners at Tourism Economics, we ran four scenarios to show the potential impact on U.S. hotel demand.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 13-19 April 2025

25 April 2025
Holy Week slowed U.S. performance; Global performance netted healthy gain; Next week expected to improve, lifted by easy comp to Passover last year.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 6-12 April 2025

18 April 2025
U.S. RevPAR held steady last week—right in line with expectations given the eclipse comp. Over the past four weeks, despite economic uncertainty and tricky calendar comparisons, U.S. hotel demand still managed to rise 1.7%.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 30 March - 5 April 2025

10 April 2025
Unexpectedly low U.S. RevPAR; Demand around the U.S. borders remained mixed; Global performance soars with occupancy in the driver’s seat.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 23-29 March 2025

4 April 2025
Given the comparison to Easter week last year, U.S. hotels saw RevPAR soar 7.0% year over year.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 16-22 February 2025

28 February 2025
U.S. weekly RevPAR still a rollercoaster ride; China up post-New Year holiday with easy comps.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 9-15 February 2025

21 February 2025
U.S. group weekdays and leisure weekends drove performance; China, with the New Year holiday shift, dampened global demand.
Tags
Global
Industry Updates
Forward Data

Southern Europe hotel performance update

18 February 2025
Robust demand in Southern Europe lifted ADR to EUR175 in 2024– the highest regional rate in Europe.
Tags
Europe
Industry Updates
Forward Data

STR Weekly Insights: 2-8 February 2025

14 February 2025
U.S. RevPAR grew when removing Super Bowl comps; highest global occupancy thus far in 2025.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 26 January – 1 February 2025

7 February 2025
U.S. group demand returned, topping 2019 levels; Lunar New Year lifted Asian markets.
Tags
Global
Industry Updates
Forward Data

New Orleans Super Bowl: Hotel Performance Forecast

3 February 2025
New Orleans is set to host Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles, and the market’s hotels are heading toward full occupancy around the big game on 9 February 2025.
Tags
North America
Forecast
Forward Data

STR Weekly Insights: 19-25 January 2025

31 January 2025
MLK holiday drove a strong Sunday and weakness thereafter in the U.S.; largest global occupancy decline in 10 months, RevPAR still grew.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 12-18 January 2025

24 January 2025
U.S. hotels rebound post-holiday lull; most of L.A. area elevated with wildfire displacement demand, tourist-heavy areas down; global RevPAR up on ADR, Japanese hotels still leading.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 5-11 January 2025

17 January 2025
U.S. and European results hampered by holiday hangover; calendar shifts also played a role in U.S. results; limited impact from Los Angeles wildfires; Japanese hotels still strong.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 15-21 December 2024, 22-29 December 2024, 30 December 2024 – 4 January 2025

10 January 2025
Strong finish to 2024 across the globe.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 8-14 December 2024

20 December 2024
A jump in performance provided an early holiday gift for hoteliers; nine of every 10 U.S. markets posted RevPAR gains; group demand looks unstoppable; second highest Global RevPAR gain of the year
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 1-7 December 2024

13 December 2024
Hurricane-affected markets continued to see increases; U.S. group demand unstoppable; robust global growth continued for the ninth consecutive week.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 17-23 and 24-30 November 2024

6 December 2024
Thanksgiving shift produced net positive for the last two weeks in November, second-highest Thanksgiving week demand on record, hurricane-affected markets continued to see increases, group demand soared then plummeted because of the calendar shift, and non-stop global growth continues.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 November 2024

22 November 2024
Calendar shifts flattened hotel performance, group demand returned, exceeding 2019 levels; Taylor Swift arrived in Canada, and double-digit RevPAR gains (again).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 3-9 November 2024

15 November 2024
U.S. election impacts hotel performance, reverse chain scale bifurcation, and double-digit global RevPAR gains, again.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 20-26 October 2024

1 November 2024
U.S. Group demand reaches annual peak and global RevPAR growth (excl. U.S.) sprints to double digits on ADR gains.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 13-19 October 2024

25 October 2024
Hurricane recovery, college football, Taylor Swift and more lift U.S. hotel RevPAR.
Tags
Global
Industry Updates
Forward Data

U.S. election impact on global travel and hotel performance

18 October 2024
With the summer months past us, conversations are now swirling around how the U.S. presidential election will impact tourism outside of North America.
Tags
Global
Industry Updates
Historical Data
Forward Data

STR Weekly Insights: 6 - 12 October 2024

18 October 2024
Countries/markets mentioned: United States: Atlanta, Las Vegas, New Orleans, New York City, Phoenix, Augusta, Florida Central North, Greenville/Spartanburg, Macon/Warner Robins; Global: China, Italy, Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 29 September – 5 October 2024

11 October 2024
Countries/markets mentioned: United States: Augusta, Charlotte, Chicago, Columbia, Dallas, Detroit, Florida Central North, Houston, Las Vegas, Macon/Robbins, Miami, Tampa, Sarasota, Seattle; Global: Australia (ACT & Canberra, Brisbane, Melbourne), China, Indonesia (Central Java), Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 22-28 September 2024

4 October 2024
Countries/markets mentioned: United States: Alabama North, Chicago, Columbus, Indiana North, Louisiana South, Louisville, Michigan South, New York City, Pittsburgh, San Diego, Syracuse; Global: Germany, Australia.
Tags
Global
Industry Updates
Forward Data

Hotel forecasting: why it is important to your business

2 October 2024
Hotel forecasting plays a vital role in strategic decision-making, shaping both the short and long-term success of a property or portfolio. By understanding the key components and dynamics of accurate forecasting, hoteliers can implement more effective strategies.
Tags
Hotels
Forward Data
Industry basics
Educational

STR Weekly Insights: 15-21 September 2024

27 September 2024
Countries/markets mentioned: United States: Columbus, Houston, New Orleans, New York City, Oklahoma City, Raleigh/Durham/Chapel Hill, San Francisco; Global: China (Chengdu, Guangdong), Germany (Berlin, Munich), Mexico (Mexico City)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 8-14 September 2024

20 September 2024
Countries/markets mentioned: United States: Chicago, Indianapolis, Las Vegas, Miami, New Orleans, Anaheim (Orange County), San Francisco; Global: Canada, China, Indonesia, Mexico, and Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 25-31 August 2024

6 September 2024
Countries/markets mentioned: United States: Atlanta, Chicago, Columbus, Des Moines, Houston, Milwaukee, New Orleans, Seattle; Global: China, Indonesia, Mexico, Spain
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 18-24 August 2024

30 August 2024
Countries/markets mentioned: United States: Chicago, Houston, Milwaukee, New Orleans; Global: China, Mexico, United Kingdom (London).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 11-17 August 2024

23 August 2024
United States: Chicago, Dallas, Houston, Indianapolis, Miami, Minneapolis, New Orleans, San Diego, Anaheim (Orange County); Global: Canada, China, France, Indonesia, and the United Kingdom.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 4-10 August 2024

16 August 2024
Countries/markets mentioned: United States: Atlanta, Boston, Chicago, Denver, Houston, Las Vegas, New Orleans, New York City, Oahu, Anaheim (Orange County); Global: China (Shenzhen), France (Île-de-France, Paris)
Tags
Global
Forward Data
Industry Updates

STR Weekly Insights: 14-20 July 2024

26 July 2024
Countries/markets mentioned: United States: Atlanta, Chicago, Denver, Detroit, Houston, Kansas City, Las Vegas, Minneapolis, New Orleans, Pittsburgh, Salt Lake City; Global: France (Paris), Indonesia (Jakarta, Kalimantan, Bali), Germany (Berlin)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 July 2024

19 July 2024
Countries/markets mentioned: United States: Houston, Minneapolis, New Orleans and Oahu; Global: Indonesia (Bali, Borneo, Kalimantan), Germany (Dortmund, Munich).
Tags
Global
Industry Updates
Forward Data

Formula 1 races are shifting hotel performance into high gear in 2024

12 July 2024
Set on a global stage, Formula 1 spans across multiple continents, with 12 of the 24 races so far this year having taken place on F1’s biggest ever calendar.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 2-8 June 2024

14 June 2024
Countries/markets mentioned: United States: Houston, Las Vegas, New York, Orlando, San Diego, San Francisco, St. Louis; Global: China, France, Germany (Berlin, Stuttgart), Italy (Rome, Milan), Mexico (Mexico City)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 26 May – 1 June 2024

7 June 2024
Countries/markets mentioned: United States: Chicago, Dallas, Houston, Las Vegas, New Orleans, New York, Orlando; Global: Germany (Dusseldorf), Spain (Madrid), United Kingdom.
Tags
Global
Industry Updates
Forward Data

RNC and DNC: How political conventions impact host market hotel performance

31 May 2024
This summer quadrennial tradition consistently results in an oversized performance boost to host markets’ hotel performance on a scale that might be fairly compared to a “Super Bowl” of politics.
Tags
North America
Forward Data

STR Weekly Insights: 5-11 May 2024

17 May 2024
Countries/markets mentioned: United States: Daytona Beach, Las Vegas, Minneapolis, and San Francisco; Global: China, France, Germany, Japan, and Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 28 April – 4 May 2024

10 May 2024
Countries (markets) mentioned: United States; Global: United Kingdom (London, Manchester, Edinburgh, Glasgow), Germany, France, Spain (Madrid, Barcelona, Canary and Balearic Islands) and Italy.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 April 2024

19 April 2024
Countries (markets) mentioned: United States: Phoenix, Philadelphia, Dallas, Cleveland, Augusta; Global: China, Canada (Montreal, Toronto), Germany, Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 31 March – 6 April and preliminary March 2024

12 April 2024
Countries (markets) mentioned: United States: Cleveland, Des Moines, Indianapolis, Phoenix, Philadelphia; Global: Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 March 2024

22 March 2024
United States: (Anaheim, Atlanta, Las Vegas, Naples, New Orleans, New York City, Phoenix, San Francisco, Seattle, and Washington, D.C.; Global: Indonesia, Mexico (Mexican Caribbean, Yucatan/Campeche) and Spain (Canary Islands, Madrid, Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

How Taylor Swift’s Eras Tour allowed Asia Pacific hotels to achieve their “wildest dreams”

20 March 2024
Taylor Swift kicked off the second international leg of her wildly successful Eras Tour in early February, and Asia Pacific hoteliers were, in fact, “ready for it”. The seventeen-night leg gave a much-needed performance boost to Tokyo, Sydney, Melbourne, and Singapore hotels.
Tags
Asia Pacific
Europe
Industry Updates
Forward Data

STR Weekly Insights: 3 - 9 March 2024

15 March 2024
Countries (markets) mentioned: United States (Baltimore, Daytona Beach, Denver, Fort Lauderdale, Fort Myers, Las Vegas, Miami, Minneapolis, Oahu, Orlando, Phoenix, San Antonio, Sacramento, St. Louis, Tampa and Tucson); Germany (Cologne and Frankfurt), Indonesia, and Singapore.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 25 February – 2 March 2024

8 March 2024
Countries (markets) mentioned: United States (Baltimore, Dallas, Houston, Las Vegas, Miami, Nashville, Oahu, Orlando, San Francisco, San Jose/Santa Cruz, Seattle), Indonesia (Bali, Jakarta), Spain (Barcelona), and Singapore.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 18-24 February 2024

1 March 2024
Countries (markets) mentioned: United States (Cleveland, Las Vegas, Minneapolis, Washington, D.C.); Australia (Melbourne, Sydney), China, Germany.
Tags
Global
Industry Updates
Forward Data

Jeux Olympiques de Paris - Trois tendances dont il faut tenir compte

23 February 2024
L'impact des événements sportifs sur les performances hôtelières a été largement documenté récemment. Tous les regards sont désormais rivés sur les Jeux olympiques de cet été, qui se dérouleront à Paris du 26 juillet au 11 août, 100 ans après les derniers Jeux organisés en France.
Tags
Hôtels
Mondial
Données prospectives
Prévisions
Actualités du secteur

STR Weekly Insights: 11-17 February 2024

22 February 2024
Countries (markets) mentioned: United States (Atlanta, Boston, Denver, Las Vegas, Minneapolis, New Orleans, Oahu, Philadelphia, San Francisco, Tampa, Washington, D.C.), Australia (Melbourne, Sydney), Indonesia, Spain (Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 4-10 February 2024

16 February 2024
Countries (markets) mentioned: United States (Boston, Las Vegas, Miami, Mobile, AL, New Jersey Shore, New Orleans, New York City, Oahu, Orlando, St. Louis), China, Japan (Hokkaido, Kyoto, Tokyo), Spain (Madrid, Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

2024 Total Solar Eclipse: How will the hotel performance impact stack up to 2017?

15 February 2024
In early-April 2024, a Total Solar Eclipse will once again pass over cities across North America and drive an influx of spectators in need of overnight accommodations. That means a lift in hotel performance is once again on the horizon, but there are key differences from the Total Eclipse in 2017.
Tags
North America
Industry Updates
Forward Data

STR Weekly Insights: 28 January – 3 February 2024

9 February 2024
Countries (markets) mentioned: United States (Baltimore, Boston, Jackson, MS, Knoxville, Las Vegas, Miami, New York City, Oahu, Orlando, Phoenix, San Jose/Santa Cruz, Seattle), China, Indonesia, Italy (Rome, Milan), Japan (Tokyo), Singapore, Spain (Barcelona, Madrid)
Tags
Global
Industry Updates
Forward Data

Paris Summer Olympics: Three key trends to consider

5 February 2024
The impact of sporting events on hotel performance has been well-documented recently. Now all eyes are on the Summer Olympics in Paris between 26 July-11 August 2024. This summer will mark exactly 100 years since the Summer Olympics were last held in France.
Tags
Hotels
Global
Forward Data
Forecast
Industry Updates

STR Weekly Insights: 21-27 January 2024

2 February 2024
Countries (markets) mentioned: United States (Anaheim, Baltimore, Chicago, Colorado Area, Detroit, Las Vegas, Oahu, Orlando, San Francisco, Seattle), China, Germany, Japan, Spain (Madrid)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 January 2024

19 January 2024
Countries (markets) mentioned: United States (Las Vegas, Houston, Anaheim, Detroit, San Francisco, New York City), China, Japan, Indonesia, and Spain (Madrid, Barcelona)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 December 2023

22 December 2023
Countries included: China, Germany, Japan, United Kingdom, and the United States
Tags
Global
Industry Updates
Forward Data

New Year’s Eve bookings in key cities give hoteliers a reason to celebrate

20 December 2023
New Year’s Eve is historically a key hotel performance night each year, and given the current rate of bookings, 2023 should be no exception.
Tags
Global
Forward Data

STR Weekly Insights: 3-9 December 2023

15 December 2023
Countries included: China, Italy, and United States
Tags
Global
Industry Updates
Recovery
Forward Data

Using business on the books in a complete benchmarking approach

12 December 2023
Directly-sourced forward booking data empowers key roles within the hospitality industry to complete their strategy with powerful intel into the future. Learn about the Forward STAR metrics, applications of the data and how forward-looking data fits within a comprehensive benchmarking strategy.
Tags
Forward Data
Global
Educational
Hotels
Benchmarking

STR Weekly Insights: 26 November – 2 December 2023

8 December 2023
Countries included: Germany, Spain, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 12-18 November and 19-25 November 2023

1 December 2023
Countries included: China, Japan, United Arab Emirates, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 5-11 November 2023

17 November 2023
Countries included: China, El Salvador, French Polynesia, Germany, Indonesia, Serbia, Spain, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 29 October – 4 November 2023

10 November 2023
Countries included: Canada, China, Fiji, Germany, Ireland, United Arab Emirates, United Kingdom, United States, and Uruguay
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 22-28 October 2023

3 November 2023
Countries included: China, El Salvador, Fiji, France, Serbia, United Arab Emirates, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 15-21 October 2023

27 October 2023
Countries included: Chile, Ireland, South Korea, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Recovery
Hotels
Industry Updates
Forward Data

STR Weekly Insights: 8-14 October 2023

20 October 2023
Countries included: China, Curaçao, French Polynesia, Ireland, Japan, Jordan, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 1-7 October 2023

13 October 2023
Countries included: China, Curaçao, Fiji, Indonesia, Ireland, Japan, Spain, United Arab Emirates, and United States
Tags
Global
Industry Updates
Forward Data
Recovery

STR Weekly Insights: 24-30 September 2023

5 October 2023
Countries included: China, Curaçao, Fiji, Indonesia, Ireland, Japan, Mauritius, United Kingdom, and United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 17-23 September 2023

29 September 2023
Countries included: Curaçao, Fiji, France, Italy, Japan, Mauritius, Serbia, Spain, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 10-16 September 2023

22 September 2023
Countries included: United States, Canada, China, Curaçao, Denmark, Fiji, France, Germany, Indonesia, Ireland, Italy, Japan, Kenya, Lebanon, Mexico, Nicaragua, Singapore, Spain, Sri Lanka, and the United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 3-9 September 2023

15 September 2023
Countries included: United States, Canada, China, Denmark, El Salvador, Fiji, France, Germany, Indonesia, Ireland, Italy, Japan, Kenya, Lebanon, Mexico, Spain, Sri Lanka, Trinadad and Tobago, and the United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 27 August – 2 September 2023

8 September 2023
Countries included: United States, Canada, China, El Salvador, Estonia, France, Germany, Indonesia, Italy, Japan, Kenya, Mexico, Spain, Sri Lanka, and United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data