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Connecting the data: the latest hotel industry analysis
30 mai 2025
We help you stay up-to-date with the latest performance trends, event impacts, and potential challenges facing the travel and hospitality sector.
Étiquettes
Industry Updates
Global
Hotels
Tourism
Industry basics
STR Weekly Insights: 18-24 May 2025
30 mai 2025
Normal demand for Memorial Day weekend; Top 25 Markets lifted RevPAR at the start of the week; Luxury hotels continue to outperform the rest of the industry; Global RevPAR strengthened
STR Weekly Insights: 11-17 May 2025
23 mai 2025
Weekend nights and non-Top 25 Markets drove U.S. RevPAR; Global RevPAR slowed but remained positive; Mixed signals ahead for summer
STR Weekly Insights: 4 - 10 May 2025
16 mai 2025
U.S. RevPAR retreats via the weekend and Top 25 Markets, group demand held and drove U.S. Luxury RevPAR growth and Global RevPAR trending strong.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 27 April – 3 May 2025
9 mai 2025
Strong start, weak finish for U.S. RevPAR; Strong RevPAR growth returns globally.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 20-26 April 2025
2 mai 2025
U.S. RevPAR reflected easy comp to Passover last year; Pope’s funeral lifted the weekend in Rome.
Étiquettes
Global
Industry Updates
Forward Data
Analyzing the impact of declining international inbound travel on U.S. hotel demand
1 mai 2025
Using the recent international inbound projection from our partners at Tourism Economics, we ran four scenarios to show the potential impact on U.S. hotel demand.
Étiquettes
Global
Industry Updates
Forward Data
Middle East & Africa hotel performance update
29 avril 2025
In March 2025, hotels across the Middle East and Africa region experienced mixed performance impacted by the month-long observance of Ramadan.
Étiquettes
Middle East and Africa
Industry Updates
STR Weekly Insights: 13-19 April 2025
25 avril 2025
Holy Week slowed U.S. performance; Global performance netted healthy gain; Next week expected to improve, lifted by easy comp to Passover last year.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 6-12 April 2025
18 avril 2025
U.S. RevPAR held steady last week—right in line with expectations given the eclipse comp. Over the past four weeks, despite economic uncertainty and tricky calendar comparisons, U.S. hotel demand still managed to rise 1.7%.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 30 March - 5 April 2025
10 avril 2025
Unexpectedly low U.S. RevPAR; Demand around the U.S. borders remained mixed; Global performance soars with occupancy in the driver’s seat.
Étiquettes
Global
Industry Updates
Forward Data
European overtourism measures largely not reflected in hotel KPIs
7 avril 2025
Driven by the surge in post-pandemic travel, overtourism became a major talking point across Europe in 2023 and continued to dominate discussions into 2024. With a year-plus of data now available, we can assess the effectiveness of various countermeasures and their impact on hotel performance.
Étiquettes
Europe
Historical Data
Industry Updates
STR Weekly Insights: 23-29 March 2025
4 avril 2025
Given the comparison to Easter week last year, U.S. hotels saw RevPAR soar 7.0% year over year.
Étiquettes
Global
Industry Updates
Forward Data
Europe hotel performance update
2 avril 2025
Most major European markets saw YoY performance growth in February 2025, ranging from subdued to substantial.
Étiquettes
Europe
Industry Updates
STR Weekly Insights: 16-22 March 2025
28 mars 2025
Spring break and sporting events driving U.S. results; U.S. RevPAR growth strong Sunday through Thursday; ADR driving gains globally.
STR Weekly Insights: 9-15 March 2025
21 mars 2025
Event shifts impact many Top 25 Markets; U.S. border hotels mostly trending downward; rest of globe doing well.
Étiquettes
Global
Industry Updates
STR Weekly Insights: 2-8 March 2025
14 mars 2025
Strong start, weak finish net flat RevPAR in the U.S.; Weekly global occupancy down
Étiquettes
Global
Industry Updates
Middle East hotel performance expectations during Ramadan
11 mars 2025
While Middle East hoteliers have historical trends to prepare for the Ramadan slowdown, the annual shift on the calendar has pushed the Holy Month further into overlap with the Middle East’s high season.
Étiquettes
Middle East and Africa
Industry Updates
Image
Independent Hotel Show Amsterdam 2025
12 mars 2025
Our ongoing partnership with the Independent Hotel Show each year is key in boosting the industry’s collective benchmarking efforts, and we are excited to share a report which provides a sampling of STR’s unrivalled data solutions.
Étiquettes
Hôtels
Benchmarking
Données historiques
Europe
STR Weekly Insights: 23 February – 1 March 2025
7 mars 2025
U.S. rollercoaster ride continues; Fashion Week events impact France and Italy.
Étiquettes
Global
Industry Updates
Americas hotel performance update
3 mars 2025
January kicked off 2025 with most countries in the Americas region (excluding the U.S.) reporting YoY RevPAR growth.
Étiquettes
North America
Central and South America
Industry Updates
STR/TE Market Forecast Assumptions – February 2025 (Global)
28 février 2025
Revised Market Forecasts from STR and Tourism Economics are now available. View the full global travel and macroeconomic assumptions that went into this quarter's reports.
Étiquettes
Forecast
Global
Industry Updates
Hotels
STR Weekly Insights: 16-22 February 2025
28 février 2025
U.S. weekly RevPAR still a rollercoaster ride; China up post-New Year holiday with easy comps.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 9-15 February 2025
21 février 2025
U.S. group weekdays and leisure weekends drove performance; China, with the New Year holiday shift, dampened global demand.
Étiquettes
Global
Industry Updates
Forward Data
Year of the Snake: A look at hotel performance during Chinese New Year
19 février 2025
The Spring Festival, or Chinese New Year, is China's most important traditional holiday, and has always been a peak period for travel and tourism.
Étiquettes
Asia Pacific
Industry Updates
Évolution de la performance hôtelière en Europe du Sud
18 février 2025
Le marché hôtelier d’Europe du Sud connait encore une bonne année en 2024.
Étiquettes
Europe
Actualités du secteur
Données prospectives
STR/TE Market Forecast Assumptions – February 2025 (U.S.)
14 février 2025
Revised Market Forecasts from STR and Tourism Economics are now available. View the full global travel and macroeconomic assumptions that went into this quarter's reports.
Étiquettes
Forecast
Hotels
Industry Updates
North America
STR Weekly Insights: 2-8 February 2025
14 février 2025
U.S. RevPAR grew when removing Super Bowl comps; highest global occupancy thus far in 2025.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 26 January – 1 February 2025
7 février 2025
U.S. group demand returned, topping 2019 levels; Lunar New Year lifted Asian markets.
Étiquettes
Global
Industry Updates
Forward Data
Asia Pacific hotel performance update
5 février 2025
December provided a strong end to 2024 across the Asia Pacific region with 16 of the 20 largest countries (based on hotel room supply) reporting year-over-year growth in revenue per available room (RevPAR).
Étiquettes
Hotels
Industry Updates
Historical Data
Asia Pacific
New Orleans Super Bowl: Hotel Performance Forecast
3 février 2025
New Orleans is set to host Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles, and the market’s hotels are heading toward full occupancy around the big game on 9 February 2025.
Étiquettes
North America
Forecast
Forward Data
U.S. hotel commentary - December 2024
3 février 2025
U.S. hotel December RevPAR was up 4.4%, which was the country’s largest YoY gain since March 2023.
Étiquettes
North America
Industry Updates
STR Weekly Insights: 19-25 January 2025
31 janvier 2025
MLK holiday drove a strong Sunday and weakness thereafter in the U.S.; largest global occupancy decline in 10 months, RevPAR still grew.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 12-18 January 2025
24 janvier 2025
U.S. hotels rebound post-holiday lull; most of L.A. area elevated with wildfire displacement demand, tourist-heavy areas down; global RevPAR up on ADR, Japanese hotels still leading.
Étiquettes
Global
Industry Updates
Forward Data
Analysis: 2025 California wildfire impact on hotel performance
17 janvier 2025
The devastating wildfires in Los Angeles appear to have had limited impact on hotel performance as of the week ending 11 January 2025.
Étiquettes
North America
Industry Updates
STR Weekly Insights: 5-11 January 2025
17 janvier 2025
U.S. and European results hampered by holiday hangover; calendar shifts also played a role in U.S. results; limited impact from Los Angeles wildfires; Japanese hotels still strong.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 15-21 December 2024, 22-29 December 2024, 30 December 2024 – 4 January 2025
10 janvier 2025
Strong finish to 2024 across the globe.
Étiquettes
Global
Industry Updates
Forward Data
U.S. hotel commentary - November 2024
6 janvier 2025
The U.S. presidential election, a year-over-year Thanksgiving calendar shift, ongoing hurricane recovery efforts, and an extra weekend all factored into the equation as U.S. RevPAR increased 2.5% in November.
Étiquettes
North America
Industry Updates
STR Weekly Insights: 8-14 December 2024
20 décembre 2024
A jump in performance provided an early holiday gift for hoteliers; nine of every 10 U.S. markets posted RevPAR gains; group demand looks unstoppable; second highest Global RevPAR gain of the year
Étiquettes
Global
Industry Updates
Forward Data
The end of an Era(s Tour): Taylor Swift’s final impact on hotel performance
19 décembre 2024
Taylor Swift said, “so long, London,” and made her way back to North America for her final leg of the Eras Tour.
Étiquettes
North America
Industry Updates
U.S. hotel conversion activity remains muted
16 décembre 2024
U.S. hotel conversion activity continues to trend below the long-term average of the 20-year period ending 2019.
Étiquettes
North America
Industry Updates
STR Weekly Insights: 1-7 December 2024
13 décembre 2024
Hurricane-affected markets continued to see increases; U.S. group demand unstoppable; robust global growth continued for the ninth consecutive week.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 17-23 and 24-30 November 2024
6 décembre 2024
Thanksgiving shift produced net positive for the last two weeks in November, second-highest Thanksgiving week demand on record, hurricane-affected markets continued to see increases, group demand soared then plummeted because of the calendar shift, and non-stop global growth continues.
Étiquettes
Global
Industry Updates
Forward Data
Hotel F&B driving labor cost growth in 2024
3 décembre 2024
In the U.S., it costs about $9 more to staff a hotel room than in 2023. While rooms labor makes up the highest portion of labor expenses, the increase in F&B labor costs is driving most of that growth.
Étiquettes
North America
Industry Updates
Forecast
STR/TE Market Forecast Assumptions – November 2024
3 décembre 2024
Revised Market Forecasts from STR and Tourism Economics are now available. View the full global travel and macroeconomic assumptions that went into this quarter's reports.
Étiquettes
Forecast
Hotels
Global
Industry Updates
STR Weekly Insights: 10-16 November 2024
22 novembre 2024
Calendar shifts flattened hotel performance, group demand returned, exceeding 2019 levels; Taylor Swift arrived in Canada, and double-digit RevPAR gains (again).
Étiquettes
Global
Industry Updates
Forward Data
Upcoming holiday season impact on U.S. hotel performance
21 novembre 2024
Two significant changes will impact travel in the U.S. this holiday season.
Étiquettes
North America
Forecast
Industry Updates
RevPAR up in 84% of global markets: Japan continues to blossom, China remains sluggish
20 novembre 2024
The level of global markets with RevPAR growth jumped to 84%. Mediterranean and Japanese hotel markets highlighted the leaderboard, while growth lags in most Chinese markets.
Étiquettes
Hotels
Industry Updates
Global
Historical Data
Independent Hotel Show Munich 2024
18 novembre 2024
This deep dive into the DACH region explores current 2024 performance, with a look at independents vs. brands, day-of-week patterns, occupancy on the books, and more.
STR Weekly Insights: 3-9 November 2024
15 novembre 2024
U.S. election impacts hotel performance, reverse chain scale bifurcation, and double-digit global RevPAR gains, again.
Étiquettes
Global
Industry Updates
Forward Data
STR Weekly Insights: 26 October - 2 November 2024
8 novembre 2024
Travel compression, events and recovery efforts again drove U.S. RevPAR; southern states led U.S. performance, and global RevPAR growth remained in double-digits.
STR Weekly Insights: 20-26 October 2024
1 novembre 2024
U.S. Group demand reaches annual peak and global RevPAR growth (excl. U.S.) sprints to double digits on ADR gains.
Étiquettes
Global
Industry Updates
Forward Data
U.S. hotel commentary - September 2024
30 octobre 2024
U.S. RevPAR decreased 1.3% year over year in September following a robust August which followed a lackluster July.
Étiquettes
North America
Industry Updates
Image
Australian Accommodation Monitor Summary – Financial-year performance: 2023-2024
30 octobre 2024
Financial Year Performance: A return to normalised growth across all quarters. Key drivers include increased occupancy, event-driven ADR, and sustained demand in a majority of tourism regions.
Étiquettes
Asia Pacific
Hotels
Benchmarking
Historical Data
STR Weekly Insights: 13-19 October 2024
25 octobre 2024
Hurricane recovery, college football, Taylor Swift and more lift U.S. hotel RevPAR.
Étiquettes
Global
Industry Updates
Forward Data
77% of global markets grew RevPAR against last year, Japan generating more momentum
23 octobre 2024
Better than three out of four global markets grew RevPAR over the past four weeks. Tokyo joined the list of top growth markets as Japan continues to attract more international demand with favorable exchange rates.
Étiquettes
Hotels
Global
Industry Updates
U.S. election impact on global travel and hotel performance
18 octobre 2024
With the summer months past us, conversations are now swirling around how the U.S. presidential election will impact tourism outside of North America.
Étiquettes
Global
Industry Updates
Historical Data
Forward Data
STR Weekly Insights: 6 - 12 October 2024
18 octobre 2024
Countries/markets mentioned: United States: Atlanta, Las Vegas, New Orleans, New York City, Phoenix, Augusta, Florida Central North, Greenville/Spartanburg, Macon/Warner Robins; Global: China, Italy, Spain.
Étiquettes
Global
Industry Updates
Forward Data
Independent Hotel Show London 2024
16 octobre 2024
As the sole event dedicated exclusively to the region’s luxury and boutique hoteliers, the 2024 Independent Hotel Show London serves as a premier thought leadership platform.
STR Weekly Insights: 29 September – 5 October 2024
11 octobre 2024
Countries/markets mentioned: United States: Augusta, Charlotte, Chicago, Columbia, Dallas, Detroit, Florida Central North, Houston, Las Vegas, Macon/Robbins, Miami, Tampa, Sarasota, Seattle; Global: Australia (ACT & Canberra, Brisbane, Melbourne), China, Indonesia (Central Java), Mexico.
Étiquettes
Global
Industry Updates
Forward Data
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