STR Weekly Insights: 10-16 November 2024

22 November 2024
Calendar shifts flattened hotel performance, group demand returned, exceeding 2019 levels; Taylor Swift arrived in Canada, and double-digit RevPAR gains (again).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 3-9 November 2024

15 November 2024
U.S. election impacts hotel performance, reverse chain scale bifurcation, and double-digit global RevPAR gains, again.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 20-26 October 2024

1 November 2024
U.S. Group demand reaches annual peak and global RevPAR growth (excl. U.S.) sprints to double digits on ADR gains.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 13-19 October 2024

25 October 2024
Hurricane recovery, college football, Taylor Swift and more lift U.S. hotel RevPAR.
Tags
Global
Industry Updates
Forward Data

U.S. election impact on global travel and hotel performance

18 October 2024
With the summer months past us, conversations are now swirling around how the U.S. presidential election will impact tourism outside of North America.
Tags
Global
Industry Updates
Historical Data
Forward Data

STR Weekly Insights: 6 - 12 October 2024

18 October 2024
Countries/markets mentioned: United States: Atlanta, Las Vegas, New Orleans, New York City, Phoenix, Augusta, Florida Central North, Greenville/Spartanburg, Macon/Warner Robins; Global: China, Italy, Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 29 September – 5 October 2024

11 October 2024
Countries/markets mentioned: United States: Augusta, Charlotte, Chicago, Columbia, Dallas, Detroit, Florida Central North, Houston, Las Vegas, Macon/Robbins, Miami, Tampa, Sarasota, Seattle; Global: Australia (ACT & Canberra, Brisbane, Melbourne), China, Indonesia (Central Java), Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 22-28 September 2024

4 October 2024
Countries/markets mentioned: United States: Alabama North, Chicago, Columbus, Indiana North, Louisiana South, Louisville, Michigan South, New York City, Pittsburgh, San Diego, Syracuse; Global: Germany, Australia.
Tags
Global
Industry Updates
Forward Data

Hotel forecasting: why it is important to your business

2 October 2024
Hotel forecasting plays a vital role in strategic decision-making, shaping both the short and long-term success of a property or portfolio. By understanding the key components and dynamics of accurate forecasting, hoteliers can implement more effective strategies.
Tags
Hotels
Forward Data
Industry Basics
Educational

STR Weekly Insights: 15-21 September 2024

27 September 2024
Countries/markets mentioned: United States: Columbus, Houston, New Orleans, New York City, Oklahoma City, Raleigh/Durham/Chapel Hill, San Francisco; Global: China (Chengdu, Guangdong), Germany (Berlin, Munich), Mexico (Mexico City)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 8-14 September 2024

20 September 2024
Countries/markets mentioned: United States: Chicago, Indianapolis, Las Vegas, Miami, New Orleans, Anaheim (Orange County), San Francisco; Global: Canada, China, Indonesia, Mexico, and Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 25-31 August 2024

6 September 2024
Countries/markets mentioned: United States: Atlanta, Chicago, Columbus, Des Moines, Houston, Milwaukee, New Orleans, Seattle; Global: China, Indonesia, Mexico, Spain
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 18-24 August 2024

30 August 2024
Countries/markets mentioned: United States: Chicago, Houston, Milwaukee, New Orleans; Global: China, Mexico, United Kingdom (London).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 11-17 August 2024

23 August 2024
United States: Chicago, Dallas, Houston, Indianapolis, Miami, Minneapolis, New Orleans, San Diego, Anaheim (Orange County); Global: Canada, China, France, Indonesia, and the United Kingdom.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 4-10 August 2024

16 August 2024
Countries/markets mentioned: United States: Atlanta, Boston, Chicago, Denver, Houston, Las Vegas, New Orleans, New York City, Oahu, Anaheim (Orange County); Global: China (Shenzhen), France (Île-de-France, Paris)
Tags
Global
Forward Data
Industry Updates

STR Weekly Insights: 14-20 July 2024

26 July 2024
Countries/markets mentioned: United States: Atlanta, Chicago, Denver, Detroit, Houston, Kansas City, Las Vegas, Minneapolis, New Orleans, Pittsburgh, Salt Lake City; Global: France (Paris), Indonesia (Jakarta, Kalimantan, Bali), Germany (Berlin)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 July 2024

19 July 2024
Countries/markets mentioned: United States: Houston, Minneapolis, New Orleans and Oahu; Global: Indonesia (Bali, Borneo, Kalimantan), Germany (Dortmund, Munich).
Tags
Global
Industry Updates
Forward Data

Formula 1 races are shifting hotel performance into high gear in 2024

12 July 2024
Set on a global stage, Formula 1 spans across multiple continents, with 12 of the 24 races so far this year having taken place on F1’s biggest ever calendar.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 2-8 June 2024

14 June 2024
Countries/markets mentioned: United States: Houston, Las Vegas, New York, Orlando, San Diego, San Francisco, St. Louis; Global: China, France, Germany (Berlin, Stuttgart), Italy (Rome, Milan), Mexico (Mexico City)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 26 May – 1 June 2024

7 June 2024
Countries/markets mentioned: United States: Chicago, Dallas, Houston, Las Vegas, New Orleans, New York, Orlando; Global: Germany (Dusseldorf), Spain (Madrid), United Kingdom.
Tags
Global
Industry Updates
Forward Data

RNC and DNC: How political conventions impact host market hotel performance

31 May 2024
This summer quadrennial tradition consistently results in an oversized performance boost to host markets’ hotel performance on a scale that might be fairly compared to a “Super Bowl” of politics.
Tags
North America
Forward Data

STR Weekly Insights: 5-11 May 2024

17 May 2024
Countries/markets mentioned: United States: Daytona Beach, Las Vegas, Minneapolis, and San Francisco; Global: China, France, Germany, Japan, and Spain.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 28 April – 4 May 2024

10 May 2024
Countries (markets) mentioned: United States; Global: United Kingdom (London, Manchester, Edinburgh, Glasgow), Germany, France, Spain (Madrid, Barcelona, Canary and Balearic Islands) and Italy.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 April 2024

19 April 2024
Countries (markets) mentioned: United States: Phoenix, Philadelphia, Dallas, Cleveland, Augusta; Global: China, Canada (Montreal, Toronto), Germany, Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 31 March – 6 April and preliminary March 2024

12 April 2024
Countries (markets) mentioned: United States: Cleveland, Des Moines, Indianapolis, Phoenix, Philadelphia; Global: Mexico.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 March 2024

22 March 2024
United States: (Anaheim, Atlanta, Las Vegas, Naples, New Orleans, New York City, Phoenix, San Francisco, Seattle, and Washington, D.C.; Global: Indonesia, Mexico (Mexican Caribbean, Yucatan/Campeche) and Spain (Canary Islands, Madrid, Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

How Taylor Swift’s Eras Tour allowed Asia Pacific hotels to achieve their “wildest dreams”

20 March 2024
Taylor Swift kicked off the second international leg of her wildly successful Eras Tour in early February, and Asia Pacific hoteliers were, in fact, “ready for it”. The seventeen-night leg gave a much-needed performance boost to Tokyo, Sydney, Melbourne, and Singapore hotels.
Tags
Asia Pacific
Europe
Industry Updates
Forward Data

STR Weekly Insights: 3 - 9 March 2024

15 March 2024
Countries (markets) mentioned: United States (Baltimore, Daytona Beach, Denver, Fort Lauderdale, Fort Myers, Las Vegas, Miami, Minneapolis, Oahu, Orlando, Phoenix, San Antonio, Sacramento, St. Louis, Tampa and Tucson); Germany (Cologne and Frankfurt), Indonesia, and Singapore.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 25 February – 2 March 2024

8 March 2024
Countries (markets) mentioned: United States (Baltimore, Dallas, Houston, Las Vegas, Miami, Nashville, Oahu, Orlando, San Francisco, San Jose/Santa Cruz, Seattle), Indonesia (Bali, Jakarta), Spain (Barcelona), and Singapore.
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 18-24 February 2024

1 March 2024
Countries (markets) mentioned: United States (Cleveland, Las Vegas, Minneapolis, Washington, D.C.); Australia (Melbourne, Sydney), China, Germany.
Tags
Global
Industry Updates
Forward Data

Jeux Olympiques de Paris - Trois tendances dont il faut tenir compte

23 February 2024
L'impact des événements sportifs sur les performances hôtelières a été largement documenté récemment. Tous les regards sont désormais rivés sur les Jeux olympiques de cet été, qui se dérouleront à Paris du 26 juillet au 11 août, 100 ans après les derniers Jeux organisés en France.
Tags
Hotels
Global
Forward Data
Forecast
Industry Updates

STR Weekly Insights: 11-17 February 2024

22 February 2024
Countries (markets) mentioned: United States (Atlanta, Boston, Denver, Las Vegas, Minneapolis, New Orleans, Oahu, Philadelphia, San Francisco, Tampa, Washington, D.C.), Australia (Melbourne, Sydney), Indonesia, Spain (Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 4-10 February 2024

16 February 2024
Countries (markets) mentioned: United States (Boston, Las Vegas, Miami, Mobile, AL, New Jersey Shore, New Orleans, New York City, Oahu, Orlando, St. Louis), China, Japan (Hokkaido, Kyoto, Tokyo), Spain (Madrid, Mediterranean Coast).
Tags
Global
Industry Updates
Forward Data

2024 Total Solar Eclipse: How will the hotel performance impact stack up to 2017?

15 February 2024
In early-April 2024, a Total Solar Eclipse will once again pass over cities across North America and drive an influx of spectators in need of overnight accommodations. That means a lift in hotel performance is once again on the horizon, but there are key differences from the Total Eclipse in 2017.
Tags
North America
Industry Updates
Forward Data

STR Weekly Insights: 28 January – 3 February 2024

9 February 2024
Countries (markets) mentioned: United States (Baltimore, Boston, Jackson, MS, Knoxville, Las Vegas, Miami, New York City, Oahu, Orlando, Phoenix, San Jose/Santa Cruz, Seattle), China, Indonesia, Italy (Rome, Milan), Japan (Tokyo), Singapore, Spain (Barcelona, Madrid)
Tags
Global
Industry Updates
Forward Data

Paris Summer Olympics: Three key trends to consider

5 February 2024
The impact of sporting events on hotel performance has been well-documented recently. Now all eyes are on the Summer Olympics in Paris between 26 July-11 August 2024. This summer will mark exactly 100 years since the Summer Olympics were last held in France.
Tags
Hotels
Global
Forward Data
Forecast
Industry Updates

STR Weekly Insights: 21-27 January 2024

2 February 2024
Countries (markets) mentioned: United States (Anaheim, Baltimore, Chicago, Colorado Area, Detroit, Las Vegas, Oahu, Orlando, San Francisco, Seattle), China, Germany, Japan, Spain (Madrid)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 7-13 January 2024

19 January 2024
Countries (markets) mentioned: United States (Las Vegas, Houston, Anaheim, Detroit, San Francisco, New York City), China, Japan, Indonesia, and Spain (Madrid, Barcelona)
Tags
Global
Industry Updates
Forward Data

STR Weekly Insights: 10-16 December 2023

22 December 2023
Countries included: China, Germany, Japan, United Kingdom, and the United States
Tags
Global
Industry Updates
Forward Data

New Year’s Eve bookings in key cities give hoteliers a reason to celebrate

20 December 2023
New Year’s Eve is historically a key hotel performance night each year, and given the current rate of bookings, 2023 should be no exception.
Tags
Global
Forward Data

STR Weekly Insights: 3-9 December 2023

15 December 2023
Countries included: China, Italy, and United States
Tags
Global
Industry Updates
Recovery
Forward Data

Using business on the books in a complete benchmarking approach

12 December 2023
Directly-sourced forward booking data empowers key roles within the hospitality industry to complete their strategy with powerful intel into the future. Learn about the Forward STAR metrics, applications of the data and how forward-looking data fits within a comprehensive benchmarking strategy.
Tags
Forward Data
Global
Educational
Hotels
Benchmarking

STR Weekly Insights: 26 November – 2 December 2023

8 December 2023
Countries included: Germany, Spain, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 12-18 November and 19-25 November 2023

1 December 2023
Countries included: China, Japan, United Arab Emirates, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 5-11 November 2023

17 November 2023
Countries included: China, El Salvador, French Polynesia, Germany, Indonesia, Serbia, Spain, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 29 October – 4 November 2023

10 November 2023
Countries included: Canada, China, Fiji, Germany, Ireland, United Arab Emirates, United Kingdom, United States, and Uruguay
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 22-28 October 2023

3 November 2023
Countries included: China, El Salvador, Fiji, France, Serbia, United Arab Emirates, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 15-21 October 2023

27 October 2023
Countries included: Chile, Ireland, South Korea, United Arab Emirates, United Kingdom, and the United States.
Tags
Global
Recovery
Hotels
Industry Updates
Forward Data

STR Weekly Insights: 8-14 October 2023

20 October 2023
Countries included: China, Curaçao, French Polynesia, Ireland, Japan, Jordan, United Kingdom, and the United States
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 1-7 October 2023

13 October 2023
Countries included: China, Curaçao, Fiji, Indonesia, Ireland, Japan, Spain, United Arab Emirates, and United States
Tags
Global
Industry Updates
Forward Data
Recovery

STR Weekly Insights: 24-30 September 2023

5 October 2023
Countries included: China, Curaçao, Fiji, Indonesia, Ireland, Japan, Mauritius, United Kingdom, and United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 17-23 September 2023

29 September 2023
Countries included: Curaçao, Fiji, France, Italy, Japan, Mauritius, Serbia, Spain, United Kingdom, and the United States.
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 10-16 September 2023

22 September 2023
Countries included: United States, Canada, China, Curaçao, Denmark, Fiji, France, Germany, Indonesia, Ireland, Italy, Japan, Kenya, Lebanon, Mexico, Nicaragua, Singapore, Spain, Sri Lanka, and the United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 3-9 September 2023

15 September 2023
Countries included: United States, Canada, China, Denmark, El Salvador, Fiji, France, Germany, Indonesia, Ireland, Italy, Japan, Kenya, Lebanon, Mexico, Spain, Sri Lanka, Trinadad and Tobago, and the United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 27 August – 2 September 2023

8 September 2023
Countries included: United States, Canada, China, El Salvador, Estonia, France, Germany, Indonesia, Italy, Japan, Kenya, Mexico, Spain, Sri Lanka, and United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 20-26 August 2023

1 September 2023
Countries included: United States, Canada, China, El Salvador, Estonia, France, Germany, Indonesia, Italy, Japan, Kenya, Mexico, Spain, Sri Lanka, and United Kingdom
Tags
Global
Industry Updates
Recovery
Forward Data

Taylor Swift impact grows to $208M in U.S. hotel room revenue

30 August 2023
Best believe U.S. hotels were still “bejeweled” when Swift came to town, as concert dates after our previous update (June through early August) increased the tour impact to $208 million in additional U.S. hotel room revenue.
Tags
North America
Events
Industry Updates
Forward Data
Global

STR Weekly Insights: 13-19 August 2023

25 August 2023
Countries included: United States, Canada, China, El Salvador, France, Germany, Indonesia, Italy, Japan, Mexico, Seychelles, Singapore, Spain, and United Kingdom
Tags
Global
Hotels
Industry Updates
Recovery
Forward Data

STR Weekly Insights: 6-12 August 2023

18 August 2023
Countries included: United States, United Kingdom, Spain, China, Canada, Japan, Indonesia, Italy, France, Germany, Mexico, Mauritius, Ireland, Fiji, Trinidad & Tobago
Tags
Global
Industry Updates
Forward Data
Recovery

Women’s World Cup drives RevPAR premiums in Australia and New Zealand during quiet winter season

15 August 2023
Record-breaking attendance at the FIFA Women's World Cup 2023 has given hotels around Australia and New Zealand host cities a much-needed boost during a normally slower winter season.
Tags
Events
Asia Pacific
Forward Data
Industry Updates

STR Weekly Insights: 23-29 July 2023

4 August 2023
Countries included: United States, United Kingdom, China, Italy, Curacao, Singapore, Ireland, Egypt
Tags
Global
Industry Updates
Forward Data
Recovery

STR Weekly Insights: 16-22 July 2023

28 July 2023
Countries included: United States, United Kingdom, China, Japan, France, Spain, Singapore, Malta and Ireland
Tags
Global
Recovery
Industry Updates
Forward Data

Taylor Swift, Coldplay and the Rotary Convention: Singapore hotel bookings jump for eventful first half of 2024

27 July 2023
2024 bookings are on the rise in Singapore. Three events are the focus in this latest piece utilizing Forward STAR data.
Tags
Forward Data
Events
Asia Pacific
Industry Updates
Hotels

STR Weekly Insights: 9-15 July 2023

21 July 2023
Countries included: United States, China, Japan, United Kingdom, France, Indonesia, Germany, Mexico, Canada, Italy, Spain, Ireland, Singapore, El Salvador, Malta, and Fiji.
Tags
Global
Industry Updates
Recovery
Forward Data

Spain hotels positioned for strong summer season

3 July 2023
Spain's key leisure markets, Andalusia, the Balearic Islands and the Canary Islands, are on track to see a highly successful summer. Barcelona is also anticipating a strong season with occupancy on the books spiking at 83%.
Tags
Europe
Historical Data
Forward Data
Industry Updates

STR Weekly Insights: 18 – 24 June 2023

30 June 2023
Countries included: United States, China, Japan, United Kingdom, France, Indonesia, Germany, Mexico, Canada, Italy, Spain, Ireland, Greece, Malta, and Fiji.
Tags
Global
Hotels
Industry Updates
Recovery
Forward Data

Are concerts “running the world?”: A look at how Beyoncé’s Renaissance World Tour has impacted Europe hotel performance

19 June 2023
Feeling the music after our recent Taylor Swift tour analysis, we took a quick look at Beyoncé’s impact on actualized performance in the U.K. and Sweden, as well as forward bookings in five active Forward STAR markets.
Tags
Forward Data
Historical Data
Europe

STR Weekly Insights: 21-27 May 2023

2 June 2023
Countries included: United States, United Kingdom, Spain, Germany, Italy, China, Mexico, France, Canada, Japan, Indonesia, Ireland, Bermuda.
Tags
Global
Recovery
Forward Data
Industry Updates

STR Weekly Insights: 14-20 May 2023

26 May 2023
Countries included: United States, United Kingdom, Spain, Germany, Italy, China, Mexico, France, Canada, Japan, Indonesia, Ireland, Singapore.
Tags
Global
Recovery
Forward Data
Industry Updates

Healthy outlook for Europe hotels: Corporate demand recovering, leisure travel remains resilient

23 May 2023
Europe hotel performance caused some reason for concern during the first quarter of 2023, but momentum points to healthy performance ahead for gateway cities and secondary markets thanks to recovering corporate demand as well as resilient leisure travel.
Tags
Europe
Hotels
Industry Updates
Forward Data

Hotels in Southeast Asia seeing the return of MICE business and major leisure events

10 April 2023
Southeast Asia’s hotel industry has seen highs and lows over the past 12 months, but as the year progressed and restrictions eased, the demand for travel began to steadily climb with much of the recent demand in Southeast Asia linked to MICE travel and events.
Tags
Asia Pacific
Industry Updates
Historical Data
Events
Forward Data

Failte Ireland: 2022 Hotel Survey with a focus on STR’s Forward STAR

10 March 2023
In this case study, we examine the 6 Nations rugby tournament, and the positive trends which can be observed in the destination over the period leading up to the games.
Tags
Europe
Forward Data
Events
Industry Updates

Cautious optimism in India’s hotel performance recovery

21 February 2023
India’s hotel industry turned in a stellar 2022 with RevPAR 100% recovered to pre-pandemic levels – but is this recovery sustainable? This latest blog dives into the country’s performance, data-driven themes and occupancy on the books for key market.
Tags
Asia Pacific
Industry Updates
Recovery
Forward Data
Forecast

Qatar’s hotel industry set to win big during the FIFA World Cup

16 November 2022
With the 2022 FIFA World Cup kicking off on Sunday, 20 November, Qatar’s hotel industry is looking forward to a nice performance lift from this “mega event” as fans from all over the world are set to visit the Middle East for a game (or several) of football.
Tags
Middle East and Africa
Forward Data
Industry Updates

Ireland’s hotel industry is well-positioned heading into 2023

11 November 2022
Ireland's hotel industry proved resilient this year with strong performance recovery, and evidence shows that strength will continue into 2023, albeit with economic headwinds in our summary report for Fáilte Ireland.
Tags
Europe
Forward Data
Historical Data
Industry Updates
Tourism
Research

Qatar hotel bookings rising ahead of the FIFA World Cup

26 October 2022
During November and December 2022, Qatar will welcome football fans from across the globe as the first Arab nation to host the FIFA World Cup. With the first match kicking off on 20 November, hotel bookings in the country have ramped up since rooms were released to the public earlier this month.
Tags
Middle East and Africa
Industry Updates
Forward Data

Middle East hotel industry strength likely to be challenged by economic issues in other world regions

25 October 2022
The Middle East is operating from a position of economic strength with 2023 approaching. That bodes well for the hospitality industry, but a looming recession in key source markets will likely create challenges given the Middle East’s historic reliance on international inbound travel.
Tags
Middle East and Africa
Hotels
Industry Updates
Forward Data

Dublin hotel performance soared during Garth Brooks tour, late bookings were part of the success

5 October 2022
Actualized data from Garth Brooks’ tour dates in Dublin backed up previous analysis of forward-looking data. Performance popped, and shorter booking windows were part of the equation.
Tags
Europe
Hotels
Industry Updates
Historical Data
Forward Data

Europe’s historical and forward-looking hotel data shows music event boost

15 August 2022
This piece shows strong alignment between occupancy on the books (Forward STAR) and actualized levels as well as the overall boost that Europe hotels are receiving from the likes of Bruce Springsteen, Ed Sheeran, Elton John, and Westlife.
Tags
Europe
Hotels
Industry Updates
Historical Data
Forward Data

Using business on the books in a complete benchmarking approach

29 June 2022
Directly-sourced forward booking data empowers key roles within the hospitality industry to complete their strategy with powerful intel into the future. Learn about the Forward STAR metrics, applications of the data and how forward-looking data fits within a comprehensive benchmarking strategy.
Tags
Global
Hotels
Educational
Forward Data
Industry Basics

India hotel performance continues to eclipse pre-pandemic levels

17 May 2022
April seemed to be a turning point in India’s hotel performance recovery. Leisure markets continue to lead that recovery, but business travel is also back, and forward bookings appear healthy for the remainder of May with most pickup remaining short-term.
Tags
Asia Pacific
Hotels
Industry Updates
Historical Data
Forward Data

Hotel demand races upwards around Formula 1 events

25 April 2022
What do Melbourne, Miami, Barcelona, Montreal, Singapore and Abu Dhabi have in common? A Formula 1-driven lift in hotel bookings.
Tags
Global
Hotels
Industry Updates
Benchmarking
Forward Data

Belfast seeing a surge in spring and summer bookings

25 April 2022
Ed Sheeran, André Rieu, Queen + Adam Lambert…they are all playing a role in lifting Belfast’s hotel bookings in the coming months.
Tags
Europe
Hotels
Industry Updates
Forward Data

Hotel bookings continue to grow in anticipation of Commonwealth Games in Birmingham

13 April 2022
Birmingham’s hotel occupancy on the books is peaking at 78% for this summer’s Commonwealth Games. A few months back, levels were peaking at just 55%. Read more in this latest Forward STAR piece.
Tags
Europe
Hotels
Industry Updates
Forward Data
Historical Data

Europe hotel occupancy remains stable amid war in Ukraine

28 March 2022
Europe’s hotel performance has remained stable amid the war in Ukraine, and countries bordering the conflict area have seen a refugee-driven lift in occupancy. Read more on this analysis of historical and forward-looking data in the region.
Tags
Europe
Hotels
Industry Updates
Historical Data
Forward Data

6 Nations, music acts lifting Cardiff’s hotel bookings for 2022

10 February 2022
With a more stabilized pandemic situation, large-scale events like 6 Nations, and concerts from the Stereophonics and Ed Sheeran, are lifting Cardiff’s occupancy on the books for 2022.
Tags
Europe
Hotels
Industry Updates
Forward Data

Music events are boosting hotel demand for several European markets in 2022

2 February 2022
Europe is set to showcase a wide array of music events in 2022, and the large crowds they are likely to draw are music to the ears of local hoteliers. In Dublin, Belfast, Glasgow and Turin, music lovers will equal beds in heads and drive larger booking windows.
Tags
Europe
Hotels
Industry Updates
Historical Data
Forward Data

As lockdowns end, hotel bookings surge in Australia’s Gold Coast

17 December 2021
As Australia enters the summer months and restrictions ease, positive trends are already developing for hoteliers. And while an uplift in demand can be observed across many of Australia’s key markets, it is the Gold Coast that is leading charge in forward bookings.
Tags
Industry Updates
Hotels
Historical Data
Forward Data
Asia Pacific

COVID-19 webinar summary: 5 key points on France hotel performance, 3 December

10 December 2021
On 3 December, we analyzed hotel performance in France amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Webinar
Industry Updates
Hotels
Historical Data
Forward Data

COVID-19 webinar summary: 5 key points on Benelux hotel performance, 3 December

10 December 2021
On 3 December, we analyzed hotel performance in Belgium, the Netherlands, and Luxembourg amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Webinar
Industry Updates
Hotels
Historical Data
Forward Data

Dubai welcomes the world, and hotels are benefitting

24 November 2021
Dubai hotels got off to a fast start during Expo, especially with ADR and RevPAR. To measure the market’s success, we look back at a previous Expo host and look forward at occupancy on the books for the remainder of the event in Dubai.
Tags
Hotels
Middle East and Africa
Industry Updates
Historical Data
Forward Data

Cardiff: Rugby, pop and rock boost forward demand

27 October 2021
Hosting a large-scale event often means an opportunity for local hotels. With Six Nations Rugby and concerts from Stereophonics and Ed Sheeran, Cardiff is a prime example. Learn more in our latest forward occupancy analysis.
Tags
Europe
Industry Updates
Forward Data
Hotels

Forward STAR shows the Commonwealth Game impact on Birmingham

18 October 2021
Events have offered a much-needed lifeline to hotels as the industry emerges from the pandemic. Through Forward STAR, we can measure the advance impact of these large-scale events, such as the 2022 Commonwealth Games in Birmingham, England.
Tags
Europe
Industry Updates
Forward Data
Hotels

London’s Outlook: An Analysis by Hotel Class

8 October 2021
When booking a hotel room, guests are considering more factors than ever in deciding which property to call home in their destination. Examining future occupancy levels by class allows for a better understanding of the traveler booking rationale for the upcoming months.
Tags
Europe
Hotels
Industry Updates
Forward Data

Restrictions limit Queensland’s hotel performance during school holiday periods

5 October 2021
Restrictions around Australia are restricting hotel performance in Queensland, even during usually popular school holiday periods. Check out this quick analysis of occupancy on the books for the Sept/Oct school break.
Tags
Asia Pacific
Industry Updates
Hotels
Forward Data

Video: U.K. performance results for August 2021

29 September 2021
U.K. performance results for August 2021 and a look at occupancy-on-the-books.
Tags
Europe
Industry Updates
Hotels
Video
Forward Data

Glasgow’s forward-looking data reflecting the UN Climate Change Conference occupancy boost

28 September 2021
As the UN Climate Change Conference (1-12 November 2021) approaches, Glasgow’s hotel occupancy on the books continues to rise.
Tags
Europe
Hotels
Industry Updates
Forward Data

The time between lockdown periods showed recovery potential for Victorian hotels

2 August 2021
That was the amount of time from the end of Victoria’s third lockdown to the beginning of the fourth. During this period, Victoria’s overall accommodation performance saw its greatest shift since pre-pandemic days, with growth largely driven by regional markets.
Tags
Asia Pacific
Hotels
Industry Updates
Forward Data
Benchmarking

U.K. leading Europe in hotel performance recovery

22 July 2021
Although occupancy on the books remains low, Regional U.K. is still ahead of London. Travelers are still awaiting confirmation of softened travel restrictions by 19 July, which should be immediately followed by a sharp increase in demand.
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Europe
Hotels
Industry Updates
Historical Data
Forward Data

Australia’s latest COVID-19 lockdowns take their toll on hotel bookings

9 July 2021
Amid recent COVID-19 outbreaks and lockdowns, however, key markets in Australia are showing noticeably lower levels of occupancy on the books for the coming weeks.
Tags
Hotels
Asia Pacific
Forward Data
Industry Updates

Mixed picture: Occupancy on the books in Barcelona and the Balearic Islands

5 July 2021
Hotel occupancy on the books in Barcelona and the Balearic Islands shows a mixed, but improved picture. We’re keeping a close eye on the Balearics with its green list status in the U.K.
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Europe
Hotels
Industry Updates
Forward Data

Bogotá hotel performance update: what’s next?

14 June 2021
While COVID-19 vaccination programs continue to inoculate travelers around the world, lockdowns in many regions have yet to fully lift, leading to continued challenges. Bogotá, where a lockdown until June along with protests in Colombia have led to a significant impact on hotel performance.
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Hotels
Forward Data
Industry Updates
Historical Data
Central and South America

How will summer holidays impact hotel performance in Spain & Portugal?

3 June 2021
July and August are two of Spain’s and Portugal’s most important hotel performance months. Where do those markets stand ahead of summer and what are the expectations for the coming months?
Tags
Europe
Hotels
Industry Updates
Historical Data
Forward Data

How long will Thailand’s occupancy declines persist?

18 May 2021
Occupancy in Thai markets like Bangkok fell after Songkran. How long will those declines persist? The answer can be found in Forward STAR.
Tags
Asia Pacific
Hotels
Industry Updates
Historical Data
Forward Data

Montreal’s forward-looking data not reflecting much optimism at the moment

14 May 2021
Montreal hoteliers had one future bookings spike on their calendar. That disappeared when the Canadian Grand Prix was officially moved. Read more about the market’s struggles amid indefinite lockdown in this latest Forward STAR piece.
Tags
North America
Hotels
Industry Updates
Forward Data

Ramadan and Eid al-Fitr impact on Middle East hotel occupancy

13 May 2021
The Ramadan and Eid al-Fitr impacts on hotel occupancy look a bit different this year, but the latter may be a bright spot for some markets. An analysis of historical and future data will explain.
Tags
Middle East and Africa
Hotels
Industry Updates
Historical Data
Forward Data

Window of Opportunity: Analyzing Current Volatility and Consumer Confidence

10 May 2021
When will customers have the confidence to book 12 months in advance? When will events return with notable capacities? In this latest article, we use forward-looking data to analyze two of the major contributing factors to the reduction of booking windows: volatility and consumer confidence.
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Global
Hotels
Industry Updates
Forward Data
Benchmarking

Window of Opportunity: Analyzing Shifts in Booking Trends

10 May 2021
How has the pandemic impacted booking windows? What do hotels need to consider when competing for short-lead transient business?
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Global
Hotels
Industry Updates
Forward Data
Benchmarking

Dubai and Abu Dhabi bookings affected by uncertainty

12 March 2021
Hotels in the Middle East have shown resilience throughout the pandemic, with performance at higher levels compared to other parts of the world.
Tags
Middle East and Africa
Hotels
Industry Updates
Forward Data

How are quarantine guests impacting future bookings in the U.K.?

22 February 2021
With hotels contracted to house those quarantined travellers, we look to Forward STAR to determine the impact on future bookings around London’s key airports: Heathrow and Gatwick.
Tags
Europe
Hotels
Industry Updates
Forward Data

Key events lifting U.K. hotel occupancy later in 2021

4 February 2021
For many parts of the world, hotel performance is forecasted for more meaningful improvement during the second half of 2021. That optimism is underpinned by the assumption of widespread vaccination distribution, lower COVID-19 case numbers and improved context for travel and events.
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Europe
Hotels
Industry Updates
Forward Data
Historical Data

France’s occupancy timeline, with a look to the future

29 January 2021
With most of Europe struggling at the end of the year, three of France’s key markets were among the continent’s top occupancy performers in December.
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Europe
Hotels
Industry Updates
Forward Data
Historical Data

Demand may be moving markets during Australia’s summer season

31 December 2020
Australia has been much more successful than most countries when it comes to COVID-19 case mitigation. As a result, the country has been able to operate with a greater sense of normalcy.
Tags
Asia Pacific
Hotels
Industry Updates
Forward Data

Bogota occupancy on the books update

22 December 2020
Bogota’s occupancy levels improved in the months that followed the lifting of Colombia’s lockdown. However, a look ahead courtesy of #ForwardSTAR suggests that momentum is stopping.
Tags
Central and South America
Hotels
Industry Updates
Forward Data

Staycations lifted U.K. hotel performance during a much different summer. What’s next?

26 October 2020
We look back at the impact of leisure holidays on the U.K. summer and look ahead with data powered by Forward STAR.
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Europe
Industry Updates
Hotels
Forward Data

Welcoming the Future Together

6 October 2020
While the future may be uncertain, we want you to know that we’ll continue to be there for you. We continue to work on creating the necessary tools to help you build your playbook for the future.
Tags
Global
Video
Forward Data
Benchmarking

New Zealand: one of the early success stories of recovery around the world

17 September 2020
Asia Pacific countries have been no exception to the unprecedented performance declines, but some of the region’s nations stand out in the earliest phases of industry recovery. New Zealand is one of them.
Tags
Asia Pacific
Hotels
Industry Updates
Forward Data
Historical Data

COVID-19 webinar summary: 5 key points on Europe hotel performance, 10 September

15 September 2020
On 10 September, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
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Industry Updates
Hotels
Forward Data
Historical Data
Europe

How is the “second wave” affecting hotel performance in Belgium?

4 September 2020
Belgium, saw a 23.3% occupancy level for the week ending 23 August after posting a 24.6% occupancy for the week ending 16 August. Now the focus is whether this second-wave impact will extend into the coming months.
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Industry Updates
Hotels
Forward Data
Historical Data
Europe

COVID-19 webinar summary: 5 key points on European hotel performance, 7 August

11 August 2020
On 7 August, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Industry Updates
Forward Data
Historical Data
Europe

COVID-19 webinar summary: 5 key points on Benelux hotel performance, 30 July

3 August 2020
On 31 July, we analyzed hotel performance in the Benelux amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Europe
Historical Data
Forward Data
Industry Updates

COVID-19 webinar summary: 5 key points on Poland, Czech Republic and Hungary hotel performance, 28 July

29 July 2020
On 28 July, we analyzed hotel performance in Poland, Czech Republic and Hungary amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Europe
Forward Data
Historical Data
Industry Updates

COVID-19 webinar summary: 5 key points on U.K. and Ireland hotel performance, 24 July

28 July 2020
On 24 July, we analyzed hotel performance in the U.K. and Ireland amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Forward Data
Hotels
Industry Updates
Historical Data

COVID-19 webinar summary: 5 key points on DACH hotel performance, 21 July

22 July 2020
On 21 July, we analyzed hotel performance in the DACH region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Forward Data
Industry Updates
Europe
Historical Data

COVID-19 webinar summary: 5 key points on Pacific hotel performance, 17 July

21 July 2020
On 17 July, we analyzed hotel performance in the Pacific region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Forward Data
Industry Updates
Asia Pacific

COVID-19 webinar summary: 5 key points on Spain & Portugal hotel performance, 14 July

15 July 2020
On 14 July, we analyzed hotel performance in Spain and Portugal amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Europe
Forward Data
Industry Updates
Historical Data

COVID-19 webinar summary: 5 key points on France hotel performance, 7 July

8 July 2020
On 7 July, we analyzed hotel performance in France amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Forward Data
Hotels
Industry Updates
Historical Data
Europe

COVID-19 webinar summary: 5 key points on Europe hotel performance, 2 July

6 July 2020
On 2 July, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Forward Data
Industry Updates
Hotels
Historical Data

COVID-19: Impact on forward hotel bookings in key European markets

1 July 2020
To provide a forward-looking view of the COVID-19 impact on hotel performance, STR utilized data from Forward STAR to analyze business on the books for key European hotel markets.
Tags
Hotels
Forward Data
Industry Updates
Europe

COVID-19 webinar summary: 5 key points on Pacific hotel performance, 19 June

19 June 2020
On 19 June, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Asia Pacific
Industry Updates
Historical Data
Forward Data

COVID-19 webinar summary: 5 key points on Europe hotel performance, 18 June

19 June 2020
On 18 June, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Forward Data
Europe
Historical Data
Industry Updates

COVID-19 webinar summary: 5 key points on Europe hotel performance, 4 June

4 June 2020
On 4 June, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Industry Updates
Webinar
Hotels
Benchmarking
Forward Data

COVID-19 webinar summary: 5 key points on Middle East and Africa hotel performance, 3 June

4 June 2020
On 3 June, we analyzed hotel performance in the Middle East and Africa region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Middle East and Africa
Industry Updates
Webinar
Hotels
Benchmarking
Forward Data

COVID-19 webinar summary: 5 key points on Asia Pacific hotel performance, 28 May

29 May 2020
On 28 May, we analyzed hotel performance in the Pacific region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Asia Pacific
Industry Updates
Webinar
Benchmarking
Forward Data

COVID-19 webinar summary: 5 key points on Europe hotel performance, 21 May

22 May 2020
On 21 May, we analyzed hotel performance in Europe amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Forward Data
Europe
Industry Updates
Historical Data

COVID-19 webinar summary: 5 key points on Belgium hotel performance, 19 May

20 May 2020
On 19 May, we analyzed hotel performance in Belgium amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Forward Data
Historical Data
Industry Updates
Hotels

COVID-19 webinar summary: 5 key points on Pacific hotel performance, 15 May

18 May 2020
On 15 May, we analyzed hotel performance in the Pacific region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Asia Pacific
Forward Data
Historical Data
Industry Updates

COVID-19 webinar summary: 5 key points on Middle East and Africa, 7 May

11 May 2020
On 7 May, we analyzed hotel performance in the Middle East and Africa amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Hotels
Forward Data
Industry Updates
Historical Data
Middle East and Africa

COVID-19 webinar summary: 5 key points on Europe, 7 May

11 May 2020
On 7 May, we analyzed hotel performance in Europe with a focus on Germany, Austria, and Switzerland amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Europe
Industry Updates
Forward Data
Hotels
Historical Data

COVID-19 webinar summary: 5 key points on Latin America, 28 April

29 April 2020
On 28 April, we analyzed hotel performance in the Latin America region amid the COVID-19 pandemic. Read our summary with five key points here.
Tags
Central and South America
Hotels
Forward Data
Industry Updates
Historical Data